{"id":46634,"date":"2022-12-07T09:00:31","date_gmt":"2022-12-07T00:00:31","guid":{"rendered":"https:\/\/lucy.ne.jp\/bazubu\/?p=46634"},"modified":"2023-11-05T14:34:59","modified_gmt":"2023-11-05T05:34:59","slug":"technical-seo","status":"publish","type":"post","link":"https:\/\/lucy.ne.jp\/bazubu\/technical-seo-46634.html","title":{"rendered":"\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\u4f55\u3092\u3059\u308b\u3053\u3068\u306a\u306e\u304b\uff1f\u53d6\u308a\u7d44\u3080\u3079\u304d\u5177\u4f53\u7684\u306a\u65bd\u7b56"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\u3001\u304a\u3082\u306bWeb\u6280\u8853\u3092\u4f7f\u3063\u3066\u5b9f\u8df5\u3059\u308bSEO\u3092\u6307\u3059\u8a00\u8449\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30c3\u30af\u3092\u4f7f\u3063\u3066\u884c\u3046SEO\uff1d\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\uff08\u4f5c\u70ba\u7684\u306b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u64cd\u308b\u60aa\u8cea\u306aSEO\uff09\u3067\u3042\u308b\u3068\u52d8\u9055\u3044\u3057\u3066\u3001\u8fd1\u3065\u304b\u306a\u3044\u3088\u3046\u306b\u3057\u3066\u3044\u308b\u4eba\u3082\u3044\u308b\u3088\u3046\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001<\/span><b>\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u3082\u6b63\u3057\u304f\u53d6\u308a\u7d44\u3093\u3067\u3053\u305d\u3001\u52b9\u7387\u7684\u306bSEO\u6210\u679c\u3092\u7372\u5f97\u3067\u304d\u308b\u3002<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u3001\u6df7\u540c\u3057\u3084\u3059\u3044\u300c\u25cf\u25cfSEO\u300d\u306e\u5b9a\u7fa9\u3092\u6574\u7406\u3057\u305f\u3046\u3048\u3067\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u8f2a\u90ed\u3092\u660e\u78ba\u306b\u3057\u3001\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u6cd5\u307e\u3067\u89e3\u8aac\u3059\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u3067\u304d\u308b\u3060\u3051\u3001\u6700\u77ed\u8ddd\u96e2\u3067\u7d50\u679c\u3092\u51fa\u3057\u305f\u3044\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u4eba\u306f\u3001\u305d\u306e\u5b9f\u73fe\u306b\u8fd1\u3065\u3051\u308b\u306f\u305a\u3060\u3002<\/span><\/p>\n<h2><b>1. \u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\uff1f\u57fa\u672c\u306e\u77e5\u8b58<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u6700\u521d\u306b\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\u4f55\u304b\u3001\u57fa\u672c\u304b\u3089\u78ba\u8a8d\u3057\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<h3><b>1-1. Web\u30b5\u30a4\u30c8\u306e\u300c\u6280\u8853\u7684\u306a\u5074\u9762\u300d\u306e\u6539\u5584\u3092\u884c\u3046SEO\u624b\u6cd5<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u300c\u30c6\u30af\u30cb\u30ab\u30ebSEO\u300d\u3068\u306f\u3001\u76f4\u8a33\u3059\u308c\u3070\u300c\u6280\u8853\u4e0a\u306eSEO\u300d\u3068\u3044\u3046\u610f\u5473\u306b\u306a\u308b\u3002<\/span><\/p>\n<p><b>Web\u30b5\u30a4\u30c8\u3084\u30b5\u30fc\u30d0\u30fc\u306b\u5b9f\u88c5\u53ef\u80fd\u306a\u3001\u6280\u8853\u9762\uff08HTML\u30bf\u30b0\u3001HTTP\u30ec\u30b9\u30dd\u30f3\u30b9\u3001\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3001\u305d\u306e\u4ed6\uff09\u3067\u306e<a href=\"https:\/\/lucy.ne.jp\/bazubu\/seo-13666.html\">SEO\u5bfe\u7b56<\/a><\/b><span style=\"font-weight: 400;\">\u3092\u8868\u3057\u305f\u3044\u3068\u304d\u306b\u3001\u300c\u30c6\u30af\u30cb\u30ab\u30ebSEO\u300d\u306e\u30ef\u30fc\u30c9\u304c\u4f7f\u308f\u308c\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO\u5bfe\u7b56\u306e\u306a\u304b\u3067\u3082\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u8abf\u67fb\u3084\u88ab\u30ea\u30f3\u30af\u306e\u7372\u5f97\u306a\u3069\u306f\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u542b\u307e\u308c\u306a\u3044\u3002<\/span><\/p>\n<h3><b>1-2. \u4ed6\u306e\u300c\u25cf\u25cfSEO\u300d\u3068\u306e\u9055\u3044<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u660e\u78ba\u306b\u3059\u308b\u305f\u3081\u306b\u3001\u4ed6\u306e\u300c\u25cf\u25cfSEO\u300d\u3092\u6574\u7406\u3057\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u3082\u3046\u77e5\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u5b9f\u8df5\u3092\u77e5\u308a\u305f\u3044\u300d\u3068\u3044\u3046\u65b9\u306f\u3001\u30b9\u30ad\u30c3\u30d7\u3057\u3066\u3044\u305f\u3060\u3044\u3066\u3082\u7d50\u69cb\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u25cf\u25cfSEO\u300d\u306e\u5206\u3051\u65b9\u306b\u306f\u3001\u5927\u304d\u304f2\u3064\u306e\u8ef8\u304c\u3042\u308b\u3002<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #33333317;\">\n<p><b>\u3010\u30b9\u30bf\u30f3\u30b9\u8ef8\u3011\u5584\u610f\u301c\u60aa\u610f<\/b><\/p>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\uff08\u5584\u610f\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\uff08\u60aa\u610f\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b0\u30ec\u30fc\u30cf\u30c3\u30c8SEO\uff08\u30b0\u30ec\u30fc\u30be\u30fc\u30f3\uff09<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; background-color: #33333317;\">\n<p><b>\u3010\u5206\u91ce\u8ef8\u3011\u30ab\u30d0\u30fc\u7bc4\u56f2<\/b><\/p>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30aa\u30f3\u30da\u30fc\u30b8\uff08\u30da\u30fc\u30b8\u4e0a\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30aa\u30d5\u30da\u30fc\u30b8\uff08\u30da\u30fc\u30b8\u5916\u3001\u4ed6\u30b5\u30a4\u30c8\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\uff08\u6280\u8853\u9762\uff09<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4><b>\u3010\u30b9\u30bf\u30f3\u30b9\u8ef8\u3011\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8\uff0f\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8\uff0f\u30b0\u30ec\u30fc\u30cf\u30c3\u30c8SEO<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">1\u3064\u3081\u306e\u8ef8\u306f\u3001<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u3069\u3046\u3044\u3046\u30b9\u30bf\u30f3\u30b9\uff08\u59ff\u52e2\u3001\u614b\u5ea6\uff09\u3067\u53d6\u308a\u7d44\u3080\u304b\uff1f\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u3001\u201cSEO\u306b\u5bfe\u3057\u3066\u306e\u30b9\u30bf\u30f3\u30b9\u201d\u306b\u3088\u308b\u5206\u985e\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6b21\u306e3\u3064\u306b\u5206\u3051\u3089\u308c\u308b\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> \u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Google\u304c\u63a8\u5968\u3059\u308b\u3088\u3046\u306a\u3001\u6b63\u653b\u6cd5\u3067\u53d6\u308a\u7d44\u3080SEO\u3002\u5584\u7389\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u6700\u9ad8\u54c1\u8cea\u306e<a href=\"https:\/\/lucy.ne.jp\/bazubu\/whatis-content-43402.html\">\u30b3\u30f3\u30c6\u30f3\u30c4<\/a>\u3092\u4f5c\u308b\u3053\u3068\u3084\u3001\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u306b\u914d\u616e\u3057\u305f<a href=\"https:\/\/lucy.ne.jp\/bazubu\/what-ia-site-design-49413.html\">\u30b5\u30a4\u30c8\u8a2d\u8a08<\/a>\u3092\u3059\u308b\u3053\u3068\u306a\u3069\u3002<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Google\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u60aa\u7528\u3057\u3066\u3001\u4f5c\u70ba\u7684\u306b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u7372\u5f97\u3057\u3088\u3046\u3068\u3059\u308bSEO\u3002\u60aa\u7389\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u88ab\u30ea\u30f3\u30af\u306e\u8cfc\u5165\u3084\u96a0\u3057\u30c6\u30ad\u30b9\u30c8\u3001\u904e\u5270\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u57cb\u3081\u8fbc\u307f\u306a\u3069\u3002<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span><\/b><b>\u30b0\u30ec\u30fc\u30cf\u30c3\u30c8SEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8\u3068\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8\u306e\u9593\u306e\u30b0\u30ec\u30fc\u30be\u30fc\u30f3\u3092\u653b\u3081\u3088\u3046\u3068\u3059\u308bSEO\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u76f8\u4e92\u30ea\u30f3\u30af\u3001\u91d1\u92ad\u3092\u652f\u6255\u3063\u3066\u81ea\u30b5\u30a4\u30c8\u306e\u8a55\u5224\u3092\u9ad8\u3081\u308b\u884c\u70ba\u306a\u3069\u3002<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u4e2d\u3067\u3001<\/span><b>\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u306f\u3001\u7d76\u5bfe\u306b\u63a8\u5968\u3055\u308c\u306a\u3044\u65b9\u6cd5<\/b><span style=\"font-weight: 400;\">\u3060\u3002\u502b\u7406\u7684\u306b\u306f\u3082\u3061\u308d\u3093\u306e\u3053\u3068\u3001\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3092\u5b9f\u8df5\u3059\u308b\u3068\u3001\u30b5\u30a4\u30c8\u304c\u58ca\u6ec5\u7684\u306a\u30c0\u30e1\u30fc\u30b8\u3092\u8ca0\u3046\u304b\u3089\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u306e\u306f\u3001\u904e\u53bb\u306b\u306f\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3067\u6210\u679c\u3092\u5f97\u3089\u308c\u305f\u6642\u4ee3\u304c\u3042\u3063\u305f\u3002Google\u306f\u5bfe\u7b56\u3092\u9032\u3081\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6570\u591a\u304f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u7e70\u308a\u8fd4\u3057\u3001\u73fe\u5728\u3067\u306f\u3001\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3092\u884c\u3046\u30b5\u30a4\u30c8\u3092\u6392\u9664\u3059\u308b\u4ed5\u7d44\u307f\u304c\u3067\u304d\u3066\u3044\u308b\u3002\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3092\u884c\u3046\u3068\u3001\u691c\u7d22\u4e0a\u4f4d\u306b\u98df\u3044\u8fbc\u3080\u3069\u3053\u308d\u304b\u3001\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u306a\u304f\u306a\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30b0\u30ec\u30fc\u30be\u30fc\u30f3\u3092\u653b\u3081\u3088\u3046\u3068\u3059\u308b\u30b0\u30ec\u30fc\u30cf\u30c3\u30c8SEO\u306f\u3001\u73fe\u5728\u3067\u3082\u5b9f\u8df5\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u304c\u6563\u898b\u3055\u308c\u308b\u3002\u79c1\u305f\u3061\u30d0\u30ba\u90e8\u3068\u3057\u3066\u306f\u3001\u30b0\u30ec\u30fc\u30cf\u30c3\u30c8SEO\u3082\u3001\u307e\u3063\u305f\u304f\u63a8\u5968\u3057\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6210\u679c\u3092\u5f97\u3089\u308c\u305f\u3068\u3057\u3066\u3082\u77ed\u671f\u7684\u3067\u3001\u7d50\u5c40\u306f\u30a4\u30c1\u304b\u3089\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u306b\u306a\u308b\u3002\u306a\u3089\u3070\u3001\u6700\u521d\u304b\u3089\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\u306b\u672c\u8170\u3092\u5165\u308c\u308b\u306e\u304c\u8fd1\u9053\u3068\u3044\u3046\u3082\u306e\u3060\u308d\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8a73\u3057\u304f\u306f\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/white-hat-seo-42973.html\"><span style=\"font-weight: 400;\">\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\u3068\u306f\uff1f\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3068\u306e\u9055\u3044\u3084\u65bd\u7b56\u3092\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3092\u78ba\u8a8d\u3057\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<h4><b>\u3010\u5206\u91ce\u8ef8\u3011\u30aa\u30f3\u30da\u30fc\u30b8\uff0f\u30aa\u30d5\u30da\u30fc\u30b8\uff0f\u30c6\u30af\u30cb\u30ab\u30ebSEO<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u7d9a\u3044\u3066\u3001\u300c\u3069\u306e\u5206\u91ce\uff08\u30bf\u30a4\u30d7\u3001\u7a2e\u985e\uff09\u306eSEO\u304b\uff1f\u300d\u3068\u3044\u3046\u8996\u70b9\u3067\u3001\u6b21\u306e3\u3064\u306b\u5206\u3051\u3089\u308c\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u767b\u5834\u3059\u308b\u306e\u304c\u3001\u672c\u8a18\u4e8b\u306e\u4e3b\u984c\u3067\u3042\u308b\u300c\u30c6\u30af\u30cb\u30ab\u30ebSEO\u300d\u3060\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/lucy.ne.jp\/bazubu\/on-page-seo-46682.html\">\u30aa\u30f3\u30da\u30fc\u30b8SEO<\/a><\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u5185\u3067\u5b9f\u8df5\u3059\u308bSEO\u3002\u30b3\u30f3\u30c6\u30f3\u30c4SEO\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u8abf\u67fb\u3001\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3065\u304f\u308a\u3001\u5185\u90e8\u30ea\u30f3\u30af\u306e\u69cb\u7bc9\u306a\u3069\u3002<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30aa\u30d5\u30da\u30fc\u30b8SEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">\u81ea\u30b5\u30a4\u30c8\u5916\u3067\u5b9f\u8df5\u3059\u308bSEO\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001\u88ab\u30ea\u30f3\u30af\u306e\u7372\u5f97\u3001\u30b5\u30a4\u30c8\u306e\u8a55\u5224\u306e\u5411\u4e0a\u3001\u5e83\u544a\u30fb\u30d7\u30ec\u30b9\u3068\u306e\u9023\u643a\u306a\u3069\u3002<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span><\/b><b>\u30c6\u30af\u30cb\u30ab\u30ebSEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u3068\u306f\u95a2\u4fc2\u3057\u306a\u3044\u3001Web\u6280\u8853\u306e\u6a5f\u80fd\u9762\u3067\u306eSEO\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u305f\u3068\u3048\u3070\u3001Google\u306e\u30af\u30ed\u30fc\u30e9\u30fc\uff08\u30dc\u30c3\u30c8\uff09\u306b\u5bfe\u3059\u308b\u6700\u9069\u5316\u3084\u3001\u30a8\u30e9\u30fc\u306e\u767a\u898b\u3068\u89e3\u6c7a\u306a\u3069\u3002<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u53b3\u5bc6\u306b\u5206\u3051\u308b\u306e\u306f\u96e3\u3057\u304f\u3001\u4e00\u90e8\u91cd\u8907\u3059\u308b\u90e8\u5206\u3082\u3042\u308b\u304c\u3001\u304a\u304a\u3080\u306d\u4e0a\u8a18\u306e\u30a4\u30e1\u30fc\u30b8\u3067\u6349\u3048\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306f\u3001\u305d\u306e\u8a00\u8449\u306e\u97ff\u304d\u304b\u3089\u304b\u300c\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3068\u540c\u985e\u300d\u3068\u52d8\u9055\u3044\u3057\u3066\u3044\u308b\u4eba\u304c\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u5148\u306b\u3082\u8ff0\u3079\u305f\u3068\u304a\u308a\u3001\u300c\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8\u304b\u3001\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8\u304b\uff1f\u300d\u306f\u3001\u5225\u8ef8\u306e\u8a71\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8\u306a\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3082\u3042\u308c\u3070\u3001\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8\u306a\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3082\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3082\u3061\u308d\u3093\u3001\u79c1\u305f\u3061\u304c\u53d6\u308a\u7d44\u3080\u3079\u304d\u306f<\/span><b>\u300c\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8\u306a\u30c6\u30af\u30cb\u30ab\u30ebSEO\u300d<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><b>1-3. \u5206\u91ce\u306f\u3069\u308c\u304b1\u3064\u3067\u306f\u306a\u304f\u300c\u7db2\u7f85\u7684\u306b\u5168\u90e8\u3084\u308b\u300d\u304c\u6b63\u89e3<\/b><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-02.png\" alt=\"\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\u6b6f\u8eca\" width=\"1200\" height=\"774\" class=\"aligncenter size-full wp-image-46637\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u30aa\u30f3\u30da\u30fc\u30b8\u3001\u30aa\u30d5\u30da\u30fc\u30b8\u3001\u30c6\u30af\u30cb\u30ab\u30eb\u3068\u3044\u30463\u5206\u91ce\u306eSEO\u304c\u51fa\u3066\u304d\u3066\u3001<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u3069\u308c\u3092\u3084\u308c\u3070\u3044\u3044\u306e\u304b\uff1f\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u8ff7\u3063\u305f\u65b9\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/span><\/p>\n<p><b>SEO\u306f\u30011\u3064\u306e\u5206\u91ce\u3060\u3051\u3092\u3084\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u7db2\u7f85\u7684\u306b\u5168\u90e8\u3084\u308b\u306e\u304c\u6b63\u89e3\u3060\u3002<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u79c1\u305f\u3061\u30d0\u30ba\u90e8\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u529b\u3092\u5f37\u304f\u4fe1\u3058\u3066\u3044\u308b\u306e\u3067\u3001\u30aa\u30f3\u30da\u30fc\u30b8SEO\uff08\u30b3\u30f3\u30c6\u30f3\u30c4SEO\u3068\u3082\u3044\u3046\uff09\u306e\u91cd\u8981\u5ea6\u304c\u6700\u3082\u9ad8\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u30aa\u30f3\u30da\u30fc\u30b8\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\uff09\u3060\u3051\u3084\u3063\u3066\u3044\u308c\u3070\u3001\u3059\u3079\u3066OK\u3068\u3044\u3046\u5358\u7d14\u306a\u8a71\u3067\u3082\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30aa\u30d5\u30da\u30fc\u30b8\u3068\u30c6\u30af\u30cb\u30ab\u30eb\u306b\u3082\u53d6\u308a\u7d44\u307e\u306a\u3044\u3068\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3068\u306a\u3063\u3066\u3001\u3059\u3079\u3066\u306e\u6210\u679c\u304c\u30b9\u30c8\u30c3\u30d7\u3059\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u306e\u3060\u3002SEO\u3068\u306f\u3001\u305d\u3046\u3044\u3063\u305f\u6027\u8cea\u306e\u30e2\u30ce\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><b>\u300c\u30aa\u30f3\u30da\u30fc\u30b8\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\uff09\u306b\u5168\u529b\u6295\u7403\u3057\u306a\u304c\u3089\u3001\u30aa\u30d5\u30da\u30fc\u30b8\u3068\u30c6\u30af\u30cb\u30ab\u30eb\u3082\u305d\u3064\u306a\u304f\u3053\u306a\u3059\u300d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u30b9\u30bf\u30f3\u30b9\u3092\u3001\u304a\u3059\u3059\u3081\u3057\u305f\u3044\u3068\u601d\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u3064\u3044\u3066\u306f\u7d9a\u3051\u3066\u8a73\u3057\u3044\u89e3\u8aac\u3092\u3057\u3066\u3044\u304f\u304c\u3001\u30aa\u30f3\u30da\u30fc\u30b8SEO\u3068\u30aa\u30d5\u30da\u30fc\u30b8SEO\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> \u30aa\u30f3\u30da\u30fc\u30b8SEO<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/lucy.ne.jp\/bazubu\/contet-seo-18508.html\">\u30b3\u30f3\u30c6\u30f3\u30c4SEO\u3068\u306f\uff1f\u52b9\u7387\u7684\u306b\u6210\u679c\u3092\u51fa\u3059\u3084\u308a\u65b94\u30b9\u30c6\u30c3\u30d7\u3068\u6210\u529f\u306e\u79d8\u8a23<\/a><br \/>\n<a href=\"https:\/\/lucy.ne.jp\/bazubu\/on-page-seo-46682.html\">\u30aa\u30f3\u30da\u30fc\u30b8SEO\u3068\u306f\uff1f\u4eca\u3053\u305d\u672c\u8170\u3092\u5165\u308c\u308b\u3079\u304d\u624b\u6cd5\u306e\u57fa\u672c\u304b\u3089\u5b9f\u8df5\u307e\u3067<\/a><\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/internal-link-41279.html\"><span style=\"font-weight: 400;\">\u5185\u90e8\u30ea\u30f3\u30af\u3068\u306f\uff1fSEO\u3067\u306e\u91cd\u8981\u6027\u3068\u52b9\u679c\u304c\u51fa\u308b\u5f35\u308a\u65b9\u306e\u30b3\u30c4\u300d<\/span><\/a><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30aa\u30d5\u30da\u30fc\u30b8SEO<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/link-building-17200.html\"><span style=\"font-weight: 400;\">\u88ab\u30ea\u30f3\u30af\u3068\u306f\uff1fSEO\u521d\u5fc3\u8005\u5411\u3051\u306e\u57fa\u672c\u3068\u8abf\u3079\u65b9\u30fb\u5897\u3084\u3059\u7372\u5f97\u65b9\u6cd5\u306e\u6975\u610f<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/a><a href=\"https:\/\/lucy.ne.jp\/bazubu\/external-link-41479.html\"><span style=\"font-weight: 400;\">\u5916\u90e8\u30ea\u30f3\u30af\u3068\u306f\uff1fSEO\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u30fb\u6ce8\u610f\u70b9\u30fb\u5bfe\u7b56\u65b9\u6cd5\u307e\u3067\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<\/div>\n<h2><b>2. \u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u305f\u3081\u306b\u5fc5\u8981\u306a\u524d\u77e5\u8b58<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u305f\u3081\u306b\u306f\u3001\u6700\u4f4e\u9650\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u4ed5\u7d44\u307f\u3092\u77e5\u3063\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3046\u3057\u306a\u3044\u3068\u3001\u4f55\u306e\u305f\u3081\u306e\u4f5c\u696d\u306a\u306e\u304b\u7406\u89e3\u3067\u304d\u305a\u3001\u7684\u5916\u308c\u306a\u884c\u52d5\u306b\u306a\u308a\u3084\u3059\u3044\u3002<\/span><\/p>\n<h3><b>2-1. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e3\u3064\u306e\u30d7\u30ed\u30bb\u30b9<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u3001\uff081\uff09\u30af\u30ed\u30fc\u30eb\u3001\uff082\uff09\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u3001\uff083\uff09\u691c\u7d22\u7d50\u679c\u306e\u8868\u793a\u3001\u306e3\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7d4c\u3066\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u306b\u691c\u7d22\u7d50\u679c\u3092\u63d0\u4f9b\u3059\u308b\u3002<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-03.png\" alt=\"\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30d7\u30ed\u30bb\u30b9\" width=\"1200\" height=\"572\" class=\"aligncenter size-full wp-image-46638\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u3046\u3061\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u5f71\u97ff\u304c\u3068\u304f\u306b\u5927\u304d\u3044\u306e\u306f\u3001\u30af\u30ed\u30fc\u30eb\u3068\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u306e\u30d5\u30a7\u30fc\u30ba\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u30af\u30ed\u30fc\u30eb\u300d\u306fGoogle\u306e\u30dc\u30c3\u30c8\uff08Googlebot\uff09\u304c\u30da\u30fc\u30b8\u3092\u767a\u898b\u3057\u3066\u5de1\u56de\u3059\u308b\u3053\u3068\u3001\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u300d\u306fGoogle\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u683c\u7d0d\u3055\u308c\u308b\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e00\u65b9\u3001\u691c\u7d22\u7d50\u679c\u3092\u8868\u793a\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5f71\u97ff\u304c\u5927\u304d\u304f\u306a\u308b\u3002\u305f\u3068\u3048\u3070\u3001\u691c\u7d22\u4e0a\u4f4d\u306b\u81ea\u30b5\u30a4\u30c8\u306e\u30da\u30fc\u30b8\u3092\u8868\u793a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5fc5\u8981\u3068\u306a\u308b\u3002<\/span><\/p>\n<h3><b>2-2. \u30af\u30ed\u30fc\u30eb\u30fb\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3067\u3064\u307e\u305a\u304f\u3068\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u306a\u3044<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u5148\u307b\u3069\u3001\u300c\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u3082\u53d6\u308a\u7d44\u307e\u306a\u3044\u3068\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u306a\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u300d\u3068\u8ff0\u3079\u305f\u304c\u3001\u305d\u308c\u306f\u3053\u3046\u3044\u3046\u3053\u3068\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u9ad8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u3066\u3082\u3001Googlebot\u306b\u691c\u51fa\u3055\u308c\u306a\u3044\u30fb\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u683c\u7d0d\u3055\u308c\u306a\u3044\u72b6\u614b\u3067\u306f\u3001\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306f\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u3001\u6280\u8853\u9762\u304b\u3089\u30a2\u30b7\u30b9\u30c8\u3057\u3001\u30b9\u30e0\u30fc\u30ba\u306b\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u304c\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u76ee\u6307\u3059\u3068\u3053\u308d\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u203b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u4ed5\u7d44\u307f\u3092\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u300c<a href=\"https:\/\/lucy.ne.jp\/bazubu\/how-search-engine-work-18156.html\">\u56f3\u89e3\u3067\u308f\u304b\u308b\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u4ed5\u7d44\u307f\u300d\u3068\u306f\uff1f\u57fa\u672c\u3068SEO\u306e\u30dd\u30a4\u30f3\u30c8<\/a>\u300d\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h2><b>3. \u30c6\u30af\u30cb\u30ab\u30ebSEO \u5b9f\u8df5\u30ea\u30b9\u30c8<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u5b9f\u8df5\u306f\u3001\u77e5\u8b58\u3055\u3048\u3042\u308c\u3070\u3001\u305d\u308c\u307b\u3069\u96e3\u3057\u304f\u306f\u306a\u3044\u3002\u76f8\u624b\u306f\u4eba\u9593\u3067\u306f\u306a\u304f\u3001Google\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u3060\u304b\u3089\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u30eb\u30fc\u30eb\u306b\u5247\u3063\u3066\u3001\u5408\u7406\u7684\u306a\u6319\u52d5\u3092\u3059\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u5408\u308f\u305b\u3066\u3001\u6b63\u78ba\u306b\u5b9f\u8df5\u3059\u308c\u3070\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u6210\u679c\u306f\u51fa\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u7684\u306b\u3084\u308b\u3079\u304d\u3053\u3068\u3092\u3001\u898b\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<h3><b>3-1. XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306e\u9001\u4fe1<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u306e\u30af\u30ed\u30fc\u30e9\u30fc\u306f\u3001\u3069\u3046\u3084\u3063\u3066\u65b0\u3057\u3044\u30da\u30fc\u30b8\u306b\u305f\u3069\u308a\u7740\u304f\u306e\u304b\uff1f\u3068\u3044\u3048\u3070\u3001\u300c\u65e2\u77e5\u306e\u30da\u30fc\u30b8\u306e\u30ea\u30f3\u30af\u300d\u3092\u305f\u3069\u3063\u3066\u3084\u3063\u3066\u304f\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u3001\u81ea\u30b5\u30a4\u30c8\u306e\u5168URL\u306e\u30ea\u30f3\u30af\u96c6\u3067\u3042\u308b\u300c<\/span><b>XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7<\/b><span style=\"font-weight: 400;\">\u300d\u3092\u751f\u6210\u3057\u3066\u3001Google\u306b\u9001\u4fe1\u3059\u308b\u3053\u3068\u304c\u6709\u52b9\u3060\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u25bc \u5b9f\u969b\u306eXML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306e\u4f8b<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-04.png\" alt=\"XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306e\u30c7\u30fc\u30bf\" width=\"1200\" height=\"589\" class=\"aligncenter size-full wp-image-46640\" \/><\/p>\n<p><span style=\"font-weight: 400;\">WordPress\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3067\u3042\u308c\u3070\u3001XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306e\u751f\u6210\u304b\u3089\u9001\u4fe1\u307e\u3067\u3001\u30d7\u30e9\u30b0\u30a4\u30f3\u3067\u5b9f\u884c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9f\u8df5\u65b9\u6cd5\u306f\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/xml-sitemap-42106.html\"><span style=\"font-weight: 400;\">XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3068\u306f\uff1fSEO\u52b9\u679c\u3084\u4f5c\u6210\u65b9\u6cd5\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306b\u3066\u78ba\u8a8d\u3057\u3088\u3046\u3002<\/span><\/p>\n<h3><b>3-2. robot.txt\u306e\u78ba\u8a8d<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3092\u9001\u4fe1\u3057\u3066\u3082\u3001\u300crobots.txt\u300d\u3067\u30af\u30ed\u30fc\u30e9\u30fc\u3092\u30d6\u30ed\u30c3\u30af\u3059\u308b\u8a2d\u5b9a\u306b\u3057\u3066\u3044\u308b\u3068\u3001\u30af\u30ed\u30fc\u30eb\u3055\u308c\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">robots.txt \u3068\u306f\u3001\u30af\u30ed\u30fc\u30e9\u30fc\u306b\u5bfe\u3057\u3066\u3001\u3069\u306eURL\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3088\u3044\u304b\uff1f\u3092\u4f1d\u3048\u308b\u3082\u306e\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">robots.txt \u306f\u30b5\u30a4\u30c8\u306e\u30eb\u30fc\u30c8\u306b\u914d\u7f6e\u3059\u308b\u3002\u3064\u307e\u308a\u3001\u300c <\/span><a href=\"https:\/\/lucy.ne.jp\"><span style=\"font-weight: 400;\">https:\/\/lucy.ne.jp<\/span><\/a><span style=\"font-weight: 400;\"> \u300d\u306e\u30b5\u30a4\u30c8URL\u306a\u3089\u3001\u300c <\/span><a href=\"https:\/\/lucy.ne.jp\/robots.txt\"><span style=\"font-weight: 400;\">https:\/\/lucy.ne.jp\/robots.txt<\/span><\/a><span style=\"font-weight: 400;\"> \u300d\u306b\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u81ea\u30b5\u30a4\u30c8\u306eURL\uff08 https:\/\/\u30c9\u30e1\u30a4\u30f3\/robots.txt \uff09\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u307f\u3066\u307b\u3057\u3044\u3002robot.txt\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u308c\u3070\u3001\u30c6\u30ad\u30b9\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u306f\u305a\u3060\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u25bc \u8a18\u8f09\u306e\u4f8b\uff08Google\u306e\u30dc\u30c3\u30c8\u3092\u30d6\u30ed\u30c3\u30af\u3057\u3066\u3044\u308b\u5834\u5408\uff09<\/span><\/p>\n<div class=\"attention a-2\" style=\"margin-top: 0;\">\n<p><span style=\"font-weight: 400;\">User-agent: Googlebot<br \/>\n<\/span><span style=\"font-weight: 400;\">Disallow: \/<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u300c<\/span><b>Disallow<\/b><span style=\"font-weight: 400;\">\u300d\u3068\u6307\u5b9a\u3055\u308c\u3066\u3044\u305f\u3089\u3001\u300c\u30af\u30ed\u30fc\u30eb\u3092\u8a31\u53ef\u3057\u306a\u3044\u300d\u3068\u3044\u3046\u610f\u5473\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">WordPress\u306e\u5834\u5408\u3001\u7ba1\u7406\u753b\u9762\u306e\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u306f\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u30d6\u30ed\u30c3\u30af\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u3053\u308c\u306f\u305d\u306e\u307e\u307e\u3067\u3088\u3044\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u25bc \u30d0\u30ba\u90e8\u30b5\u30a4\u30c8\u306e\u5b9f\u4f8b<\/span><\/p>\n<p style=\"margin-top: 0;\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-05.png\" alt=\"\u30d0\u30ba\u90e8\" width=\"1200\" height=\"372\" class=\"aligncenter size-full wp-image-46641\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u7ba1\u7406\u753b\u9762\u4ee5\u5916\u306e\u3001\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u305b\u305f\u3044\u30da\u30fc\u30b8\u306b\u5bfe\u3057\u3066\u300cDisallow\u300d\u3068\u6307\u5b9a\u3055\u308c\u3066\u3044\u306a\u3044\u304b\u3001\u78ba\u8a8d\u3057\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8a73\u3057\u304f\u306f\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/robots-txt-16678.html\"><span style=\"font-weight: 400;\">robots.txt\u3068\u306f\uff1f\u30af\u30ed\u30fc\u30eb\u62d2\u5426\u3059\u308b\u65b9\u6cd5\u30fb\u66f8\u304d\u65b9\u30fb\u5fc5\u8981\u6027\u3092\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306b\u3066\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/span><\/p>\n<h3><b>3-3. \u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u30a8\u30e9\u30fc\u306e\u78ba\u8a8d\u3068\u4fee\u6b63<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30e9\u30fc\u304c\u30b5\u30a4\u30c8\u306b\u3084\u3063\u3066\u304d\u305f\u5f8c\u3001\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u306f\u767b\u9332\u3057\u306a\u3044\u300d\u3068\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6b8b\u5ff5\u306a\u304c\u3089\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u767b\u9332\u3059\u308b\u4fa1\u5024\u3084\u5fc5\u8981\u6027\u304c\u306a\u3044\u300d\u3068\u3001Google\u306b\u3088\u3063\u3066\u5224\u65ad\u3055\u308c\u305f\u5834\u5408\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u767b\u9332\u3055\u308c\u306a\u304b\u3063\u305f\u30da\u30fc\u30b8\u306f\u3001Google Search Console\u306e\uff3b\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u4f5c\u6210\uff3d\u2192\uff3b\u30da\u30fc\u30b8\uff3d\u306b\u3066\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-06.png\" alt=\"\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u78ba\u8a8d\u65b9\u6cd5\" width=\"1200\" height=\"721\" class=\"aligncenter size-full wp-image-46642\" \/><\/p>\n<h4><b>\u88dc\u8db3\uff1aGoogle Search Console\u306fSEO\u306e\u5fc5\u643a\u30c4\u30fc\u30eb<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u306a\u304a\u3001Google Search Console \u304c\u308f\u304b\u3089\u306a\u3044\u5834\u5408\u306f\u3001\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/consolesearch-42635.html\"><span style=\"font-weight: 400;\">Google Search Console\u3068\u306f\uff1f\u521d\u5fc3\u8005\u5411\u3051\u306b\u30ad\u30e3\u30d7\u30c1\u30e3\u4ed8\u3067\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3078\u98db\u3093\u3067\u3001\u307e\u305aSearch Console\u3092\u4f7f\u3048\u308b\u72b6\u614b\u3092\u6574\u3048\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google Search Console\uff08GSC\u3001\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3001\u901a\u79f0\uff1a\u30b5\u30c1\u30b3\uff09\u306f\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u6b20\u304b\u305b\u306a\u3044\u30c4\u30fc\u30eb\u3060\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-07.png\" alt=\"\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u5fc5\u9808\u30c4\u30fc\u30eb\" width=\"1200\" height=\"556\" class=\"aligncenter size-full wp-image-46643\" \/><\/p>\n<p style=\"margin-top: 0;\"><span style=\"font-weight: 400;\">\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google Search Console<\/span><\/a><\/p>\n<p><b>\u300cSearch Console \u306e\u30c4\u30fc\u30eb\u3084\u30ec\u30dd\u30fc\u30c8\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30b5\u30a4\u30c8\u306e\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3084\u63b2\u8f09\u9806\u4f4d\u3092\u6e2c\u5b9a\u3067\u304d\u308b\u307b\u304b\u3001\u554f\u984c\u3092\u4fee\u6b63\u3057\u3001Google \u691c\u7d22\u7d50\u679c\u3067\u306e\u30b5\u30a4\u30c8\u306e\u6ce8\u76ee\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u300d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3001Google\u3082\u8a00\u3063\u3066\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Search Console\u3067\u30a8\u30e9\u30fc\u304c\u51fa\u3066\u304d\u305f\u3089\u3001<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u30b3\u30b3\u304c\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u306a\u3063\u3066\u3044\u308b\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u30b5\u30a4\u30f3\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3088\u304f\u906d\u9047\u3059\u308b\u30a8\u30e9\u30fc\u3068\u3057\u3066\u306f\u3001\u4ee5\u4e0b\u304c\u3042\u308b\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30da\u30fc\u30b8\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u304c\u3042\u308a\u307e\u3059<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ea\u30c0\u30a4\u30ec\u30af\u30c8 \u30a8\u30e9\u30fc<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">noindex \u30bf\u30b0\u306b\u3088\u3063\u3066\u9664\u5916\u3055\u308c\u307e\u3057\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u9001\u4fe1\u3055\u308c\u305f URL \u304c robots.txt \u306b\u3088\u3063\u3066\u30d6\u30ed\u30c3\u30af\u3055\u308c\u307e\u3057\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30fc\u30d0\u30fc\u30a8\u30e9\u30fc5xx<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u898b\u3064\u304b\u308a\u307e\u305b\u3093\u3067\u3057\u305f\uff08404\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30bd\u30d5\u30c8 404<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">4xx \u306e\u554f\u984c\u304c\u539f\u56e0\u3067\u3001\u9001\u4fe1\u3055\u308c\u305f URL \u304c\u30d6\u30ed\u30c3\u30af\u3055\u308c\u307e\u3057\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30da\u30fc\u30b8\u524a\u9664\u30c4\u30fc\u30eb\u306b\u3088\u308a\u30d6\u30ed\u30c3\u30af\u3055\u308c\u307e\u3057\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u691c\u51fa &#8211; \u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u672a\u767b\u9332<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u6e08\u307f &#8211; \u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u672a\u767b\u9332<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u91cd\u8907\u3057\u3066\u3044\u307e\u3059\u3002***<\/span><\/li>\n<\/ol>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u89e3\u6c7a\u65b9\u6cd5\u3092\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/how-to-wmt-crawl-errors-29125.html\"><span style=\"font-weight: 400;\">17\u7a2e\u985e\u306e\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u30a8\u30e9\u30fc\u306e\u539f\u56e0\u3068\u4fee\u6b63\u65b9\u6cd5\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306b\u307e\u3068\u3081\u305f\u306e\u3067\u3001\u78ba\u8a8d\u3057\u306a\u304c\u3089\u3001\u4fee\u6b63\u3092\u9032\u3081\u3088\u3046\u3002<\/span><\/p>\n<h3><b>3-4. URL\u306e\u6b63\u898f\u5316<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">URL\u306e\u6b63\u898f\u5316\u3068\u306f\u3001\u540c\u3058\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u8907\u6570\u306eURL\u3067\u5b58\u5728\u3059\u308b\u3068\u304d\u306b\u30011\u3064\u306e\u4ee3\u8868URL\uff08\uff1d\u6b63\u898fURL\uff09\u3092\u6c7a\u3081\u3066\u3001Google\u306b\u308f\u304b\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u306a\u305c\u3001\u3053\u308c\u304c\u5fc5\u8981\u304b\u3068\u3044\u3046\u3068\u3001Google\u306b\u306f\u3001<\/span><\/p>\n<p><b>\u300c\u5185\u5bb9\u304c\u91cd\u8907\u3059\u308b\u30da\u30fc\u30b8\u3092\u8907\u6570\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3057\u3066\u3082\u7121\u99c4\u3002\u7121\u99c4\u306a\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306f\u3057\u305f\u304f\u306a\u3044\u300d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u601d\u60d1\u304c\u3042\u308b\u3053\u3068\u3092\u62bc\u3055\u3048\u3088\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">URL\u6b63\u898f\u5316\u306e\u51e6\u7406\u3092\u3057\u306a\u3044\u3068\u3001\u672c\u6765\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u3057\u3066\u307b\u3057\u3044URL\u304c\u3001Google\u306e\u5224\u65ad\u306b\u3088\u3063\u3066\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u3092\u5374\u4e0b\u3055\u308c\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u3001\u300c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u3059\u3079\u304d\u201c\u6b63\u898fURL\u201d\u306f\u3001\u30b3\u30ec\u3067\u3059\u300d\u3068\u3001Google\u306b\u308f\u304b\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u25bc \u53c2\u8003<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 10px #3333331f; margin-top: 0; margin-bottom: 0;\">\n<p><span style=\"font-size: 24px;\">\u6b63\u898fURL\u3068\u306f<\/span><\/p>\n<p>\u6b63\u898fURL\u3068\u306f\u3001\u30b5\u30a4\u30c8\u3067\u91cd\u8907\u3059\u308b\u4e00\u9023\u306e\u30da\u30fc\u30b8\u306e\u4e2d\u3067Google\u304c\u6700\u3082\u4ee3\u8868\u7684\u3067\u3042\u308b\u3068\u8003\u3048\u308b\u30da\u30fc\u30b8\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u540c\u3058\u30da\u30fc\u30b8\u306b\u8907\u6570\u306eURL\uff08example.com?dress=1234 \u3068 example.com\/dresses\/1234\uff09\u304c\u3042\u308b\u5834\u5408\u3001Google\u306f\u305d\u306e\u3046\u3061\u4e00\u3064\u3092\u6b63\u898fURL\u3068\u3057\u3066\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<\/div>\n<p style=\"margin-top: 0;\"><span style=\"font-weight: 400;\">\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/developers.google.com\/search\/docs\/crawling-indexing\/consolidate-duplicate-urls\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb<\/span><\/a><\/p>\n<p><b>\u300ccanonical\uff08\u30ab\u30ce\u30cb\u30ab\u30eb\uff09\u30bf\u30b0\u300d<\/b><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u8a00\u8449\u3092\u3001\u805e\u3044\u305f\u3053\u3068\u304c\u3042\u308b\u3060\u308d\u3046\u304b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">canonical\u3068\u306f\u300c\u6b63\u898f\u306e\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u3042\u308b\u3002canonical\u30bf\u30b0\u306fURL\u3092\u6b63\u898f\u5316\u3059\u308b\u3068\u304d\u306b\u4f7f\u3046\u30bf\u30b0\u3067\u3001\u6b63\u898f\u5316\u3059\u308b\u65b9\u6cd5\u306e\u4ee3\u8868\u7684\u306a\u3084\u308a\u65b9\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/seo-canonical-41444.html\"><span style=\"font-weight: 400;\">canonical\u3068\u306f\uff1f\u5f79\u5272\u3084SEO\u306b\u52b9\u679c\u7684\u306a\u4f7f\u3044\u65b9\u3092\u5fb9\u5e95\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3067\u8aac\u660e\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u76ee\u3092\u901a\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">canonical\u30bf\u30b0\u3092\u4f7f\u3046\u4ee5\u5916\u306b\u3082\u3001URL\u306e\u6b63\u898f\u5316\u306b\u306f\u4ee5\u4e0b\u304c\u3042\u308b\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> 301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>alternate \u30bf\u30b0<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u4e0a\u8a18\u306b\u3064\u3044\u3066\u306f\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/url-normalization-41531.html\"><span style=\"font-weight: 400;\">URL\u306e\u6b63\u898f\u5316\u3068\u306f\uff1f\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3068\u6b63\u898f\u5316\u3059\u3079\u304d\u30b1\u30fc\u30b9\u3092\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306b\u3066\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/span><\/p>\n<h3><b>3-5. \u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\uff08\u5272\u308a\u5f53\u3066\uff09\u306e\u62e1\u5927<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">SEO\u52b9\u679c\u3092\u9ad8\u3081\u3066\u3044\u304f\u305f\u3081\u306b\u306f\u3001\u7e70\u308a\u8fd4\u3057\u30af\u30ed\u30fc\u30e9\u30fc\u306e\u8a2a\u554f\u3092\u53d7\u3051\u3066\u3001\u30b5\u30a4\u30c8\u306e\u66f4\u65b0\u3092\u3044\u3061\u65e9\u304f\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u53cd\u6620\u3057\u3066\u3082\u3089\u3046\u5fc5\u8981\u304c\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3060\u3001Googlebot\u304c\u30af\u30ed\u30fc\u30eb\u3067\u304d\u308b\u91cf\u306f\u7121\u9650\u3067\u306f\u306a\u3044\u3002\u4e16\u754c\u4e2d\u306e\u81a8\u5927\u306a\u91cf\u306e\u30b5\u30a4\u30c8\u3092\u30af\u30ed\u30fc\u30eb\u3057\u3066\u3044\u308b\u305f\u3081\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u306f\u5404\u30b5\u30a4\u30c8\u306b\u5bfe\u3057\u3001<\/span><b>\u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\uff08\u30af\u30ed\u30fc\u30eb\u4e88\u7b97\u3001\u5272\u308a\u5f53\u3066\uff09\u3092\u6301\u3063\u3066\u3044\u308b<\/b><span style=\"font-weight: 400;\">\u3001\u3068\u30a4\u30e1\u30fc\u30b8\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8981\u306f\u3001\u305f\u304f\u3055\u3093\u30af\u30ed\u30fc\u30eb\u3055\u308c\u308b\u30b5\u30a4\u30c8\u30fb\u3055\u308c\u306a\u3044\u30b5\u30a4\u30c8\u304c\u3042\u308b\u306e\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u4e88\u7b97\u3092\u305f\u304f\u3055\u3093\u5272\u308a\u5f53\u3066\u3066\u3082\u3089\u3063\u305f\u30b5\u30a4\u30c8\u307b\u3069\u3001SEO\u7684\u306b\u6709\u5229\u306b\u306a\u308b\u3002<\/span><\/p>\n<h4><b>\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\uff08Crawl Rate\uff09\u306e\u5236\u9650\u3092\u3057\u306a\u3044<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u78ba\u8a8d\u3057\u3066\u304a\u304d\u305f\u3044\u306e\u306f\u3001<\/span><b>\u300c\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\uff08Crawl Rate\uff09\u300d<\/b><span style=\"font-weight: 400;\">\u3092\u5236\u9650\u3057\u3066\u3044\u306a\u3044\u304b\u3001\u3067\u3042\u308b\u3002<\/span><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u3044\u3046\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\u306f\u3001\u4e00\u822c\u7684\u306a\u610f\u5473\u3068\u306f\u7570\u306a\u308bGoogle\u7528\u8a9e\u3067\u3001Google Search Console\u306e<\/span><a href=\"https:\/\/www.google.com\/webmasters\/tools\/settings\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\u8a2d\u5b9a\u30da\u30fc\u30b8<\/span><\/a><span style=\"font-weight: 400;\">\u304b\u3089\u8a2d\u5b9a\u3067\u304d\u308b\u3082\u306e\u3060\u3002<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-08.png\" alt=\"\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\u5236\u9650\u89e3\u9664\u65b9\u6cd5\" width=\"1200\" height=\"521\" class=\"aligncenter size-full wp-image-46651\" \/><\/p>\n<p><b>\u300c\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\uff1dGooglebot \u304c\u30b5\u30a4\u30c8\u306e\u30af\u30ed\u30fc\u30eb\u6642\u306b\u884c\u3046 1 \u79d2\u9593\u3042\u305f\u308a\u306e\u30ea\u30af\u30a8\u30b9\u30c8\u6570\u300d<\/b><span style=\"font-weight: 400;\">\u306e\u3053\u3068\u3067\u3042\u308a\u3001\u5236\u9650\u3059\u308b\u3068\u30011\u79d2\u9593\u3042\u305f\u308a\u306e\u30af\u30ed\u30fc\u30eb\u91cf\u304c\u6e1b\u3063\u3066\u3057\u307e\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u306e\u8a2d\u5b9a\u306f\u3001\u7279\u5225\u306a\u610f\u56f3\u304c\u306a\u3044\u9650\u308a\u3044\u3058\u3089\u305a\u3001\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u300c\u30b5\u30a4\u30c8\u306b\u5408\u308f\u305b\u3066\u81ea\u52d5\u7684\u306b\u6700\u9069\u5316\u3059\u308b\u300d\u306e\u307e\u307e\u306b\u3057\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<h4><b>\u30af\u30ed\u30fc\u30eb\u306e\u5fc5\u8981\u6027\u3092\u9ad8\u3081\u308b\uff08\u4eba\u6c17\u5ea6 \/ \u9673\u8150\u5316\uff09<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u3082\u3046\u3072\u3068\u3064\u91cd\u8981\u306a\u306e\u306f\u3001Google\u306b\u3001<\/span><\/p>\n<p><b>\u300c\u3053\u306e\u30b5\u30a4\u30c8\u306f\u3001\u983b\u7e41\u306b\u30af\u30ed\u30fc\u30eb\u3059\u308b\u5fc5\u8981\u306e\u3042\u308b\u30b5\u30a4\u30c8\u3060\u300d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u8a8d\u8b58\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u3044\u3046\u3088\u308a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u5bc4\u308a\u306e\u8a71\u306b\u306f\u306a\u308b\u304c\u3001\u91cd\u8981\u306a\u306e\u3067\u7d39\u4ecb\u3057\u3066\u304a\u304f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4e0b\u306fGoogle \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb \u30d6\u30ed\u30b0\u304b\u3089\u306e\u5f15\u7528\u3060\u3002<\/span><\/p>\n<div class=\"attention a-2\" style=\"margin-bottom: 0;\">\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\u304c\u4e0a\u9650\u306b\u9054\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3067\u3082\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u306b\u304a\u3051\u308b\u5fc5\u8981\u6027\u304c\u306a\u3051\u308c\u3070\u3001Googlebot \u306b\u3088\u308b\u30af\u30ed\u30fc\u30eb\u306f\u5c11\u306a\u304f\u306a\u308a\u307e\u3059\u3002\u30af\u30ed\u30fc\u30eb\u306e\u5fc5\u8981\u6027\u306e\u6c7a\u5b9a\u306b\u304a\u3044\u3066\u5927\u304d\u306a\u5f79\u5272\u3092\u62c5\u3046\u306e\u304c\u3001\u6b21\u306e 2 \u3064\u306e\u8981\u7d20\u3067\u3059\u3002<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u4eba\u6c17\u5ea6<\/b><span style=\"font-weight: 400;\">: \u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u4eba\u6c17\u306e\u9ad8\u3044 URL \u307b\u3069\u3001Google \u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3067\u60c5\u5831\u306e\u65b0\u3057\u3055\u304c\u4fdd\u305f\u308c\u308b\u3088\u3046\u983b\u7e41\u306b\u30af\u30ed\u30fc\u30eb\u3055\u308c\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><b><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u53e4\u3055<\/b><span style=\"font-weight: 400;\">: Google \u306e\u30b7\u30b9\u30c6\u30e0\u3067\u306f\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u5185\u306e URL \u304c\u53e4\u304f\u306a\u308a\u7121\u52b9\u3068\u306a\u3089\u306a\u3044\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<\/div>\n<p style=\"margin-top: 0;\"><span style=\"font-weight: 400;\">\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/developers.google.com\/search\/blog\/2017\/01\/what-crawl-budget-means-for-googlebot\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb \u30d6\u30ed\u30b0<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">2\u3064\u3081\u306e\u300c\u53e4\u3055\u300d\u304c\u4f55\u3092\u8a00\u3063\u3066\u3044\u308b\u304b\u3088\u304f\u308f\u304b\u3089\u306a\u3044\u3068\u601d\u3046\u304c\u3001\u539f\u6587\u3067\u306f\u201cStaleness\u201d\u3067\u3001\u300c\u9673\u8150\u3001\u6d3b\u6c17\u306e\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u610f\u5473\u5408\u3044\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3064\u307e\u308a\u3001Google\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\uff08\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\uff09\u304c\u53e4\u304f\u306a\u3063\u3066\u9673\u8150\u5316\u3057\u306a\u3044\u3088\u3046\u3001\u3044\u3064\u3067\u3082\u30d5\u30ec\u30c3\u30b7\u30e5\u306a\u72b6\u614b\u3092\u4fdd\u3061\u305f\u3044\u3001\u3068\u3044\u3046\u4e3b\u65e8\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\u3092\u591a\u304f\u5272\u308a\u5f53\u3066\u3089\u308c\u308b\u305f\u3081\u306b\u306f\u3001<\/span><b>\u4eba\u6c17\u306e\u30b5\u30a4\u30c8\u306b\u306a\u308b\u3053\u3068\u3001\u5e38\u306b\u6700\u65b0\u60c5\u5831\u3067\u3042\u308b\u3088\u3046\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u3059\u308b<\/b><span style=\"font-weight: 400;\">\u3053\u3068\u304c\u5f79\u7acb\u3064\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c<a href=\"https:\/\/lucy.ne.jp\/bazubu\/seo-update-frequency-46235.html\">\u30102022\u5e74\u3011SEO\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u66f4\u65b0\u983b\u5ea6\u3068\u306f\uff1f\u691c\u7d22\u9806\u4f4d\u3092\u9ad8\u3081\u308b\u65b9\u6cd5<\/a>\u300d\u306e\u8a18\u4e8b\u3082\u3001\u3042\u308f\u305b\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h3><b>3-6. \u30b5\u30fc\u30d0\u30fc\u5fdc\u7b54\u6642\u9593<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u305b\u3063\u304b\u304f\u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\u3092\u591a\u304f\u5272\u308a\u5f53\u3066\u3089\u308c\u3066\u3044\u3066\u3082\u3001\u30b5\u30fc\u30d0\u30fc\u5fdc\u7b54\u6642\u9593\u304c\u9577\u3044\u3068\u3001\u30af\u30ed\u30fc\u30e9\u30fc\u306f\u52b9\u7387\u7684\u306b\u30af\u30ed\u30fc\u30eb\u3067\u304d\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30b5\u30fc\u30d0\u30fc\u5fdc\u7b54\u6642\u9593\u3068\u306f\u3001Web\u30b5\u30fc\u30d0\u30fc\u304c\u30af\u30ed\u30fc\u30e9\u30fc\u3084\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u306e\u30ea\u30af\u30a8\u30b9\u30c8\u306b\u5fdc\u7b54\u3059\u308b\u306e\u306b\u304b\u304b\u308b\u6642\u9593\u306e\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u30da\u30fc\u30b8\u306e\u5bb9\u91cf\u304c\u91cd\u304f\u3066\u3001\u3059\u3079\u3066\u8868\u793a\u3055\u308c\u308b\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u300d\u3068\u3044\u3063\u305f\u610f\u5473\u306e\u30da\u30fc\u30b8\u30b9\u30d4\u30fc\u30c9\u3068\u306f\u307e\u305f\u5225\u3067\u3001<\/span><b>TTFB\uff08Time To First Byte\uff1a\u6700\u521d\u306e1\u30d0\u30a4\u30c8\u3092\u8aad\u307f\u8fbc\u3080\u307e\u3067\u306e\u6642\u9593\uff09<\/b><span style=\"font-weight: 400;\">\u304c\u91cd\u8981\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3064\u307e\u308a\u3001\u300c\u3067\u304d\u308b\u3060\u3051\u3001\u8efd\u3044\u30da\u30fc\u30b8\u3092\u4f5c\u308d\u3046\u300d\u306e\u52aa\u529b\u3067\u89e3\u6c7a\u3059\u308b\u985e\u3067\u306f\u306a\u304f\u3001\u5229\u7528\u30b5\u30fc\u30d0\u30fc\u306b\u4f9d\u5b58\u3059\u308b\u9762\u304c\u5927\u304d\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9f\u969b\u306b\u3069\u308c\u304f\u3089\u3044\u306e\u5fdc\u7b54\u6642\u9593\u304c\u304b\u304b\u3063\u3066\u3044\u308b\u304b\u3001Search Console\u3067\u78ba\u8a8d\u3057\u3088\u3046\u3002\uff3b\u8a2d\u5b9a\uff3d\u2192\uff3b\u30af\u30ed\u30fc\u30eb\u306e\u7d71\u8a08\u60c5\u5831\uff3d\u304b\u3089\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/12\/technical-seo-09.png\" alt=\"\u30b5\u30fc\u30d0\u30fc\u5fdc\u7b54\u6642\u9593\u8a2d\u5b9a\u65b9\u6cd5\" width=\"1200\" height=\"1044\" class=\"aligncenter size-full wp-image-46653\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u7406\u60f3\u306f300\u301c400\u30df\u30ea\u79d2\u4ee5\u4e0b\u3060\u3002\u3082\u30571000\u30df\u30ea\u79d2\u3092\u8d85\u3048\u3066\u3044\u308b\u3088\u3046\u306a\u72b6\u6cc1\u3067\u3042\u308c\u3070\u3001\u30b5\u30fc\u30d0\u30fc\u5909\u66f4\u3082\u8996\u91ce\u306b\u5165\u308c\u3066\u3001\u6539\u5584\u3092\u691c\u8a0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/how-to-choose-wp-server-22864.html\"><span style=\"font-weight: 400;\">WordPress\u306b\u6700\u9069\u306a\u30b5\u30fc\u30d0\u30fc\u306e\uff13\u3064\u306e\u6761\u4ef6\u3068\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d0\u30fc<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3088\u3046\u3002<\/span><\/p>\n<h3><b>3-7. \u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u3001\u4eba\u9593\u5411\u3051\u306e\u30c6\u30ad\u30b9\u30c8\u3068\u306f\u5225\u306b\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u610f\u5473\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u7406\u89e3\u3055\u305b\u308b\u4ed5\u7d44\u307f\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u306e\u516c\u5f0f\u30da\u30fc\u30b8\u306b\u306f\u3001<\/span><\/p>\n<p><b>\u3008\u30da\u30fc\u30b8\u306e\u610f\u56f3\u3092\u4f1d\u3048\u308b\u660e\u793a\u7684\u306a\u624b\u304c\u304b\u308a\u3068\u3057\u3066\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3057\u3066\u3082\u3089\u3046\u3068\u3001Google \u306f\u305d\u306e\u30da\u30fc\u30b8\u3092\u3088\u308a\u6b63\u78ba\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3009<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\uff08\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/intro-structured-data\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb<\/span><\/a><span style=\"font-weight: 400;\">\uff09\u3002\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u306f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306b\u983c\u3089\u305a\u3068\u3082\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7406\u89e3\u3059\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u9032\u5316\u3055\u305b\u3066\u3044\u308b\u3002\u305f\u3068\u3048\u3070\u3001\u4eba\u5de5\u77e5\u80fd\u306e\u4e00\u5206\u91ce\u3067\u3042\u308b\u81ea\u7136\u8a00\u8a9e\u51e6\u7406\uff08NLP\uff09\u306a\u3069\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u307e\u3060Google\u3082\u5b8c\u74a7\u3067\u306f\u306a\u3044\u3002Google\u306e\u89e3\u91c8\u306b\u4efb\u305b\u308b\u4f59\u5730\u3092\u5c11\u306a\u304f\u3057\u3066\u3001\u6b63\u3057\u304f\u81ea\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a8d\u8b58\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306b\u3001<\/span><b>\u300c\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u300d<\/b><span style=\"font-weight: 400;\">\u304c\u5f79\u7acb\u3064\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3059\u308b\u306b\u306f\u3001Web\u30da\u30fc\u30b8\u5185\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3001HTML\u30bf\u30b0\u306b\u3088\u3063\u3066\u60c5\u5831\u3092\u4ed8\u4e0e\u3059\u308b\uff08\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\uff09\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u4f8b\u3092\u898b\u3066\u307f\u3088\u3046\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><span style=\"font-size: 24px;\"><strong>\u69cb\u9020\u5316\u3055\u308c\u3066\u3044\u306a\u3044\u30c7\u30fc\u30bf<\/strong><\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137; margin-top: 0;\">\n<p><span style=\"color: #3366ff;\">&lt;h1&gt;<\/span>\u30a2\u30d0\u30bf\u30fc<span style=\"color: #3366ff;\">&lt;\/h1&gt;<\/span><br \/>\n\u3000\u3000<span style=\"color: #3366ff;\">&lt;span&gt;<\/span>\u76e3\u7763\uff1a\u00a0 \u30b8\u30a7\u30fc\u30e0\u30ba\u30fb\u30ad\u30e3\u30e1\u30ed\u30f3\uff081954\u5e748\u670816\u65e5\u751f\u307e\u308c\uff09<span style=\"color: #3366ff;\">&lt;\/span&gt;<\/span><\/p>\n<\/div>\n<p style=\"margin-bottom: 0;\"><span style=\"font-size: 24px;\"><strong>\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/strong><\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137; margin-top: 0;\"><span style=\"color: #3366ff;\">&lt;h1<\/span>\u3000<span style=\"color: #00ccff;\">itemprop<\/span>=<span style=\"color: #0000ff;\">&#8220;name&#8221;<\/span>&gt;\u30a2\u30d0\u30bf\u30fc<span style=\"color: #3366ff;\">&lt;\/h1&gt;<\/span><br \/>\n\u3000\u3000 <span style=\"color: #3366ff;\">&lt;span<\/span>\u3000<span style=\"color: #00ccff;\">itemprop<\/span>=<span style=\"color: #0000ff;\">&#8220;director&#8221;<\/span><span style=\"color: #3366ff;\">&gt;<\/span><br \/>\n\u3000\u76e3\u7763:\u3000(<span style=\"color: #3366ff;\">&lt;span<\/span>\u3000<span style=\"color: #00ccff;\">itemprop<\/span>=<span style=\"color: #0000ff;\">&#8220;birthDate&#8221;<\/span><span style=\"color: #3366ff;\">&gt;<\/span>1954\u5e748\u670816\u65e5<span style=\"color: #3366ff;\">&lt;\/span&gt;<\/span>\u751f\u307e\u308c)<br \/>\n\u3000<span style=\"color: #3366ff;\">&lt;\/span&gt;<\/span><\/div>\n<p><span style=\"font-weight: 400;\">\u69cb\u9020\u5316\u3055\u308c\u3066\u3044\u306a\u3044\u30c7\u30fc\u30bf\u306f\u3001Google\u306e\u89e3\u91c8\u306b\u4f9d\u5b58\u3059\u308b\u4f59\u5730\u304c\u3042\u308b\u3002\u305f\u3068\u3048\u3070\u300c\u30a2\u30d0\u30bf\u30fc\u300d\u306f\u3001\u4ee5\u4e0b\u306e\u3069\u306e\u610f\u5473\u306b\u3082\u3001\u89e3\u91c8\u3067\u304d\u308b\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> \u30a4\u30f3\u30c9\u795e\u8a71\u306b\u51fa\u3066\u304f\u308b\u5316\u8eab<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u4eee\u60f3\u73fe\u5b9f\u3067\u81ea\u5206\u306e\u5206\u8eab\u3068\u3057\u3066\u52d5\u304f\u30ad\u30e3\u30e9\u30af\u30bf\u30fc<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>2009\u5e74\u88fd\u4f5c\u306e\u30a2\u30e1\u30ea\u30ab\u306eSF\u6620\u753b<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u3001\u30bf\u30b0\u5c5e\u6027\u306b\u3088\u3063\u3066\u3001\u30c6\u30ad\u30b9\u30c8\u306b\u610f\u5473\u4ed8\u3051\u3059\u308b\u3002\u300c\u3053\u308c\u306f\u540d\u524d\u3067\u3059\u300d\u3068\u660e\u793a\u3055\u308c\u3066\u3044\u305f\u3089\u3001\u6620\u753b\u30bf\u30a4\u30c8\u30eb\u3060\u3068\u308f\u304b\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u69cb\u9020\u5316\u300d\u306e\u610f\u5473\u304c\u7406\u89e3\u3057\u306b\u304f\u304b\u3063\u305f\u3089\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u300c\u5185\u5bb9\u3092\u5206\u985e\u3057\u3066\u4f53\u7cfb\u5316\u3059\u308b\u3053\u3068\u300d\u3068\u30a4\u30e1\u30fc\u30b8\u3059\u308b\u3068\u3088\u3044\u3060\u308d\u3046\u3002\u4f53\u7cfb\u5316\u3057\u305f\u60c5\u5831\u3092\u3001\u30bf\u30b0\u306b\u3088\u3063\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u66f8\u304d\u5165\u308c\u308b\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><strong><span style=\"font-size: 24px;\">\u69cb\u9020\u5316\u306e\u30a4\u30e1\u30fc\u30b8<\/span><\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 66px;\" margin-top:=\"\" 0=\"\">\n<tbody>\n<tr style=\"height: 22px;\">\n<td style=\"width: 50%; height: 22px; text-align: center; background-color: #33333317; border: solid 1px #464137;\">\u30bf\u30a4\u30c8\u30eb\u540d<\/td>\n<td style=\"width: 50%; height: 22px; border: solid 1px #464137;\">\u30a2\u30d0\u30bf\u30fc<\/td>\n<\/tr>\n<tr style=\"height: 22px; border: solid 1px #464137;\">\n<td style=\"width: 50%; height: 22px; text-align: center; background-color: #33333317; border: solid 1px #464137;\">\u76e3\u7763\/\u540d\u524d<\/td>\n<td style=\"width: 50%; height: 22px; border: solid 1px #464137;\">\u30b8\u30a7\u30fc\u30e0\u30ba\u30fb\u30ad\u30e3\u30e1\u30ed\u30f3<\/td>\n<\/tr>\n<tr style=\"height: 22px;\">\n<td style=\"width: 50%; height: 22px; text-align: center; background-color: #33333317; border: solid 1px #464137;\">\u76e3\u7763\/\u8a95\u751f\u65e5<\/td>\n<td style=\"width: 50%; height: 22px; border: solid 1px #464137;\">1954\u5e748\u670816\u65e5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\"><br \/>\n\u5b9f\u8df5\u306e\u5177\u4f53\u7684\u306a\u3084\u308a\u65b9\u306f\u3001\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/structured-data-41791.html\"><span style=\"font-weight: 400;\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u306f\uff1f\u5b9f\u88c5\u3059\u308b\u3068\u3067\u304d\u308b\u3053\u3068\u30843\u3064\u306e\u5b9f\u88c5\u65b9\u6cd5\u3092\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3092\u53c2\u7167\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h2><b>4. \u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u3068\u304d\u306e\u6ce8\u610f\u70b9<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u6700\u5f8c\u306b\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u3068\u304d\u306e\u6ce8\u610f\u70b9\u30922\u3064\u3001\u304a\u4f1d\u3048\u3057\u3088\u3046\u3002<\/span><\/p>\n<h3><b>4-1. \u7121\u610f\u8b58\u306b\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u306b\u8db3\u3092\u7a81\u3063\u8fbc\u307e\u306a\u3044\u3088\u3046\u8981\u6ce8\u610f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u3046\u3048\u3067\u6ce8\u610f\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u306e\u306f\u3001<\/span><b>\u300c\u30db\u30ef\u30a4\u30c8\u30cf\u30c3\u30c8SEO\u306e\u7bc4\u56f2\u306b\u3001\u3068\u3069\u307e\u308b\u3053\u3068\u300d<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u8fd1\u306b\u306a\u3063\u3066SEO\u306b\u53d6\u308a\u7d44\u307f\u59cb\u3081\u305f\u4eba\u306f\u3001\u6ce8\u610f\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f55\u5e74\u3082SEO\u306b\u643a\u308f\u3063\u3066\u304d\u3066\u3001Google\u304c\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3092\u6392\u9664\u3059\u308b\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u884c\u3046\u305f\u3073\u306b\u7acb\u3061\u4f1a\u3063\u3066\u304d\u305f\u4eba\u306a\u3089\u3001\u4f55\u304c\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u304b\u77e5\u3063\u3066\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u6b74\u53f2\u3092\u77e5\u3089\u306a\u3044\u3068\u3001\u5931\u6557\u3059\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u3002\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u6b74\u53f2\u3092\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/algorithm-43351.html\"><span style=\"font-weight: 400;\">Google\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u306f\uff1f2022\u6700\u65b0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304b\u3089\u5bfe\u7b56\u307e\u3067\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3067\u3056\u3063\u304f\u308a\u628a\u63e1\u3057\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u3092\u6392\u9664\u3059\u308b\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u3057\u3066\u3001\u3068\u304f\u306b\u6709\u540d\u306a\u3082\u306e\u3092\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3059\u308b\u3068\u3001\u4ee5\u4e0b\u306e2\u3064\u3067\u3042\u308b\u3002<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><b>\u25bc \u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/b><\/p>\n<div class=\"attention a-2\" style=\"margin-top: 0; margin-bottom: 0;\">\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721306\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u81ea\u52d5\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4<\/span><\/a><span style=\"font-weight: 400;\">\uff1a\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u3088\u3063\u3066\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u3053\u3068\u3002\u591a\u304f\u306e\u5834\u5408\u3001\u8aad\u8005\u306b\u3068\u3063\u3066\u610f\u5473\u3092\u6301\u305f\u306a\u3044\u304c\u3001\u7279\u5b9a\u306e\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u542b\u3080\u3067\u305f\u3089\u3081\u306a\u5185\u5bb9\u306e\u6bb5\u843d\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u308b\u3082\u306e\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721311\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u8a98\u5c0e\u30da\u30fc\u30b8<\/span><\/a><span style=\"font-weight: 400;\">\uff1a\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u30d5\u30ec\u30fc\u30ba\u7528\u306b\u4f5c\u6210\u3055\u308c\u305f\u54c1\u8cea\u306e\u4f4e\u3044\u30da\u30fc\u30b8\u306e\u96c6\u307e\u308a\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721312\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u7121\u65ad\u8907\u88fd\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4<\/span><\/a><span style=\"font-weight: 400;\">\uff1a\u30b5\u30a4\u30c8\u4e0a\u306e\u30da\u30fc\u30b8\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u305d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u95a2\u9023\u6027\u3084\u72ec\u81ea\u6027\u306b\u95a2\u4fc2\u306a\u304f\u9577\u671f\u7684\u306b\u52b9\u679c\u7684\u306a\u6226\u7565\u306b\u306a\u308b\u3068\u3044\u3046\u8003\u3048\u306e\u4e0b\u306b\u3001\u8a55\u5224\u306e\u826f\u3044\u4ed6\u306e\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d41\u7528\uff08\u7121\u65ad\u8907\u88fd\uff09\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3082\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/76465\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u5b9f\u8cea\u306e\u306a\u3044\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30b5\u30a4\u30c8<\/span><\/a><span style=\"font-weight: 400;\">\uff1a\u5546\u54c1\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30ea\u30f3\u30af\u3092\u542b\u3080\u30da\u30fc\u30b8\u3067\u3001\u5546\u54c1\u306e\u8aac\u660e\u3068\u30ec\u30d3\u30e5\u30fc\u3092\u5143\u306e\u8ca9\u58f2\u8005\u304b\u3089\u76f4\u63a5\u30b3\u30d4\u30fc\u3057\u3001\u72ec\u81ea\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u4ed8\u52a0\u4fa1\u5024\u3092\u52a0\u3048\u308b\u3053\u3068\u306a\u304f\u305d\u306e\u307e\u307e\u63b2\u8f09\u3057\u3066\u3044\u308b\u3082\u306e\u3002<\/span><\/p>\n<\/div>\n<p style=\"margin-top: 0;\"><span style=\"font-weight: 400;\">\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/panda-update-18635.html\"><span style=\"font-weight: 400;\">\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p style=\"margin-bottom: 0;\"><b>\u25bc \u30da\u30f3\u30ae\u30f3\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/b><\/p>\n<div class=\"attention a-2\" style=\"margin-top: 0; margin-bottom: 0;\">\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/66356?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u30ea\u30f3\u30af\u30d7\u30ed\u30b0\u30e9\u30e0<\/span><\/a><span style=\"font-weight: 400;\">\u306b\u53c2\u52a0\u3059\u308b\u3053\u3068\uff1a \u5927\u91cf\u306e\u4e2d\u5c0f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3084\u8cea\u306e\u4f4e\u3044\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u30b5\u30a4\u30c8\u3084\u30d6\u30c3\u30af\u30de\u30fc\u30af\u30b5\u30a4\u30c8\u306b\u767b\u9332\u3059\u308b\u306a\u3069\u306e\u81ea\u4f5c\u81ea\u6f14\u306e\u88ab\u30ea\u30f3\u30af\u306f\u307b\u307c\u5168\u3066\u3053\u308c\u306b\u8a72\u5f53\u3059\u308b\u3002\u307e\u305f\u3001\u30d6\u30ed\u30ac\u30fc\u306b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30ec\u30d3\u30e5\u30fc\u3092\u4e00\u6589\u306b\u66f8\u3044\u3066\u3082\u3089\u3046\u3088\u3046\u306a\u30a2\u30fc\u30c6\u30a3\u30af\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306e\u969b\u306b\u3001\u8a18\u4e8b\u5185\u306b\u610f\u56f3\u7684\u306b\u30ea\u30f3\u30af\u3092\u5165\u308c\u308b\u3088\u3046\u306a\u3082\u306e\u3082\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u3068\u3057\u3066\u6271\u308f\u308c\u308b\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721306?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u81ea\u52d5\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4<\/span><\/a><span style=\"font-weight: 400;\">\u304b\u3089\u30ea\u30f3\u30af\u3092\u8cbc\u308b\u3053\u3068\uff1a \u30a2\u30e1\u30d6\u30ed\u3084FC2\u30d6\u30ed\u30b0\u306a\u3069\u306e\u7121\u6599\u30d6\u30ed\u30b0\u306b\u8a18\u4e8b\u3092\u81ea\u52d5\u4f5c\u6210\u3059\u308b\u30c4\u30fc\u30eb\u306a\u3069\u3092\u4f7f\u3063\u3066\u3001\u3067\u305f\u3089\u3081\u306a\u8a18\u4e8b\u3092\u4f55\u767e\u3001\u4f55\u5343\u30da\u30fc\u30b8\u3068\u4f5c\u308a\u3001\u305d\u3053\u304b\u3089\u610f\u56f3\u7684\u306b\u30ea\u30f3\u30af\u3092\u8cbc\u308b\u3053\u3068\u3002\u305d\u308c\u3089\u306f\u3001WEB\u4e0a\u306b\u5168\u304f\u4fa1\u5024\u306e\u306a\u3044\u30da\u30fc\u30b8\u3092\u5897\u3084\u3059\u3060\u3051\u3067\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u306b\u3082Google\u306b\u3082\u5168\u304f\u4fa1\u5024\u3092\u4e0e\u3048\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/66355?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30ad\u30f3\u30b0<\/span><\/a><span style=\"font-weight: 400;\">\uff1a \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30af\u30ed\u30fc\u30e9\u30fc\u306b\u4e00\u822c\u306e\u30e6\u30fc\u30b6\u30fc\u3068\u306f\u9055\u3046\u5185\u5bb9\u306eWEB\u30da\u30fc\u30b8\u3092\u898b\u305b\u308b\u3053\u3068\u3002\u6570\u5e74\u524d\u307e\u3067\u3001\u691c\u7d22\u9806\u4f4d\u3092\u3042\u3052\u308b\u305f\u3081\u306b\u30af\u30ed\u30fc\u30e9\u30fc\u304c\u898b\u308b\u30da\u30fc\u30b8\u306b\u3001\u4e0d\u81ea\u7136\u306a\u307b\u3069\u591a\u304f\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8a70\u3081\u8fbc\u3080\u3068\u3044\u3046\u624b\u6cd5\u304c\u6d41\u884c\u3057\u3066\u3044\u305f\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2721217?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u4e0d\u6b63\u306a\u30ea\u30c0\u30a4\u30ec\u30af\u30c8<\/span><\/a><span style=\"font-weight: 400;\">\uff1a \u30af\u30ed\u30fc\u30ad\u30f3\u30b0\u3068\u4f3c\u305f\u3053\u3068\u3092\u884c\u304a\u3046\u3068\u3057\u3066\u3001\u30af\u30ed\u30fc\u30e9\u30fc\u304c\u8aad\u307f\u8fbc\u3080\u30da\u30fc\u30b8\u3068\u7570\u306a\u308b\u30da\u30fc\u30b8\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3059\u308b\u3053\u3068\u3002\u4f8b\u3048\u3070\u3001\u3042\u308b\u30da\u30fc\u30b8\u304c\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u305f\u3089\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u3060\u3051\u7e26\u9577\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306b\u81ea\u52d5\u3067\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b\u3088\u3046\u306b\u5909\u3048\u308b\u3068\u3044\u3046\u3088\u3046\u306a\u4f7f\u3044\u65b9\u304c\u3055\u308c\u3066\u3044\u305f\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/66353?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u96a0\u3057\u30c6\u30ad\u30b9\u30c8\u3084\u96a0\u3057\u30ea\u30f3\u30af<\/span><\/a><span style=\"font-weight: 400;\">\uff1a \u904e\u5270\u306b\u591a\u304f\u306e\u30ea\u30f3\u30af\u3092\u5f35\u308a\u3001\u305d\u308c\u3089\u306e\u30ea\u30f3\u30af\u30c6\u30ad\u30b9\u30c8\u306b\u306f\u3001\u767d\u306e\u80cc\u666f\u306b\u767d\u306e\u30c6\u30ad\u30b9\u30c8\u3092\u4f7f\u3063\u305f\u308a\u3001\u30d5\u30a9\u30f3\u30c8\u30b5\u30a4\u30ba\u3092\uff10\u306b\u3059\u308b\u306a\u3069\u3057\u3066\u30af\u30ed\u30fc\u30e9\u30fc\u3060\u3051\u304c\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/66358?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u95a2\u4fc2\u306e\u306a\u3044\u30ad\u30fc\u30ef\u30fc\u30c9<\/span><\/a><span style=\"font-weight: 400;\">\u3092\u30da\u30fc\u30b8\u306b\u8a70\u3081\u8fbc\u3080\u3053\u3068\uff1a \u96fb\u8a71\u756a\u53f7\u3084\u5e02\u753a\u6751\u540d\u304c\u4e0d\u81ea\u7136\u306b\u7f85\u5217\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u3092\u898b\u305f\u3053\u3068\u306f\u306a\u3044\u3060\u308d\u3046\u304b\uff1f\u305d\u3046\u3057\u305f\u30da\u30fc\u30b8\u306f\u5168\u3066\u3053\u308c\u306b\u8a72\u5f53\u3059\u308b\u3002<\/span><\/p>\n<p><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> <a href=\"https:\/\/support.google.com\/webmasters\/answer\/2722261#3?hl=ja\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8<\/span><\/a><span style=\"font-weight: 400;\">\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u60aa\u7528\u3059\u308b\u3053\u3068\uff1a \u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3068\u306f\u691c\u7d22\u7d50\u679c\u306b\u51fa\u3066\u304f\u308b\u30da\u30fc\u30b8\u30bf\u30a4\u30c8\u30eb\u306e\u4e0b\u306e\u30c7\u30a3\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u304c\u8868\u793a\u3055\u308c\u308b\u90e8\u5206\u306e\u3053\u3068\u3060\u3002\u305d\u3053\u306b\u3001\u865a\u507d\u306e\u30ec\u30d3\u30e5\u30fc\u3084\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u4e00\u5207\u8868\u793a\u3055\u308c\u306a\u3044\u6587\u8a00\u306a\u3069\u3092\u8a2d\u5b9a\u3059\u308b\u306a\u3069\u3001\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u3092\u9a19\u305d\u3046\u3068\u3057\u3066\u884c\u3046\u884c\u70ba\u304c\u3053\u308c\u306b\u8a72\u5f53\u3059\u308b\u3002<\/span><\/p>\n<\/div>\n<p style=\"margin-top: 0;\"><span style=\"font-weight: 400;\">\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/penguin-update-18668.html\"><span style=\"font-weight: 400;\">\u30da\u30f3\u30ae\u30f3\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f<\/span><\/a><\/p>\n<h3><b>4-2. \u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3042\u3063\u3066\u3053\u305d\u52b9\u679c\u3092\u767a\u63ee\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3067\u6210\u679c\u304c\u51fa\u59cb\u3081\u305f\u3089\u3001\u304a\u3082\u3057\u308d\u304f\u306a\u3063\u3066\u3001\u71b1\u4e2d\u3057\u3066\u3044\u304f\u4eba\u304c\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u6210\u679c\u304c\u51fa\u59cb\u3081\u305f\u3089\u3001\u3042\u3048\u3066\u5c11\u3057\u96e2\u308c\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u305f\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u771f\u610f\u306f\u3001<\/span><b>\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u96c6\u4e2d\u3057\u3059\u304e\u3066\u300c\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u304c\u624b\u8584\u306b\u306a\u308b\u3068\u3001\u3042\u3063\u3068\u3044\u3046\u9593\u306b\u691c\u7d22\u9806\u4f4d\u306f\u843d\u3061\u308b\u304b\u3089<\/b><span style=\"font-weight: 400;\">\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3082\u3061\u308d\u3093\u3001\u30ea\u30bd\u30fc\u30b9\u306b\u81a8\u5927\u306a\u4f59\u88d5\u304c\u3042\u3063\u3066\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3082\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u3001\u7121\u9650\u306e\u52b4\u529b\u3068\u6642\u9593\u3092\u5272\u3051\u308b\u3068\u3044\u3046\u306a\u3089\u3001\u8a71\u306f\u5225\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3060\u304c\u3001\u591a\u304f\u306eSEO\u5b9f\u8df5\u8005\u306f\u3001\u9650\u3089\u308c\u305f\u30ea\u30bd\u30fc\u30b9\u3092\u99c6\u4f7f\u3057\u3066\u3001\u6700\u5927\u9650\u306e\u52b9\u679c\u3092\u51fa\u3057\u305f\u3044\u3068\u601d\u3063\u3066\u3044\u308b\u306f\u305a\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306f\u3001\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u4e0a\u4f4d\u306b\u62bc\u3057\u4e0a\u3052\u308b\u305f\u3081\u306b\u3001\u6700\u4f4e\u9650\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u306a\u3089\u306a\u3044\u7a0b\u5ea6\u306e\u53d6\u308a\u7d44\u307f\u3067\u554f\u984c\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6642\u9593\u3092\u7a7a\u3051\u3066\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u71b1\u610f\u3092\u6ce8\u3054\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5fc5\u8981\u306a\u5206\u306e\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u3001\u6700\u5927\u9650\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306eSEO\u6210\u679c\u306f\u6700\u5927\u5316\u3059\u308b\u3002<\/span><\/p>\n<h2><b>5. \u307e\u3068\u3081<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u300c\u30c6\u30af\u30cb\u30ab\u30ebSEO\u300d\u3092\u30c6\u30fc\u30de\u306b\u89e3\u8aac\u3057\u305f\u3002\u8981\u70b9\u3092\u7c21\u5358\u306b\u307e\u3068\u3081\u3066\u304a\u3053\u3046\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137;\">\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> \u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\u3001Web\u30b5\u30a4\u30c8\u306e\u300c\u6280\u8853\u7684\u306a\u5074\u9762\u300d\u306e\u6539\u5584\u3092\u884c\u3046SEO\u624b\u6cd5<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u4ed6\u306b\u30aa\u30f3\u30da\u30fc\u30b8SEO\u3084\u30aa\u30d5\u30da\u30fc\u30b8SEO\u306e\u5206\u91ce\u304c\u3042\u308b<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u5206\u91ce\u306f\u3069\u308c\u304b1\u3064\u3067\u306f\u306a\u304f\u300c\u7db2\u7f85\u7684\u306b\u5168\u90e8\u3084\u308b\u300d\u304c\u6b63\u89e3<\/span><\/p>\n<\/div>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306e\u5b9f\u8df5\u30ea\u30b9\u30c8\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u3092\u7d39\u4ecb\u3057\u305f\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137; margin-top: 0;\">\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306e\u9001\u4fe1<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>robot.txt\u306e\u78ba\u8a8d<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u30a8\u30e9\u30fc\u306e\u78ba\u8a8d\u3068\u4fee\u6b63<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>URL\u306e\u6b63\u898f\u5316<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30af\u30ed\u30fc\u30eb\u30d0\u30b8\u30a7\u30c3\u30c8\uff08\u5272\u308a\u5f53\u3066\uff09\u306e\u62e1\u5927<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u30b5\u30fc\u30d0\u30fc\u5fdc\u7b54\u6642\u9593<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/span><\/p>\n<\/div>\n<p style=\"margin-bottom: 0;\"><span style=\"font-weight: 400;\">\u30c6\u30af\u30cb\u30ab\u30ebSEO\u306b\u53d6\u308a\u7d44\u3080\u3068\u304d\u306e\u6ce8\u610f\u70b9\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u3092\u5fc3\u306b\u7559\u3081\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 1px #464137; margin-top: 0;\">\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf<\/span> \u7121\u610f\u8b58\u306b\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u306b\u8db3\u3092\u7a81\u3063\u8fbc\u307e\u306a\u3044\u3088\u3046\u8981\u6ce8\u610f<br \/>\n<\/span><span style=\"font-weight: 400;\"><span style=\"font-size: 12px; color: #333399;\">\u25cf <\/span>\u826f\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3042\u3063\u3066\u3053\u305d\u52b9\u679c\u3092\u767a\u63ee\u3059\u308b<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u30b9\u30e0\u30fc\u30ba\u306b\u6210\u679c\u3092\u624b\u306b\u3059\u308b\u4e00\u52a9\u3068\u3057\u3066\u3001\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3092\u3046\u307e\u304f\u5229\u7528\u3057\u3066\u3044\u305f\u3060\u3051\u308c\u3070\u3068\u601d\u3046\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30c6\u30af\u30cb\u30ab\u30ebSEO\u3068\u306f\u3001\u304a\u3082\u306bWeb\u6280\u8853\u3092\u4f7f\u3063\u3066\u5b9f\u8df5\u3059\u308bSEO\u3092\u6307\u3059\u8a00\u8449\u3067\u3042\u308b\u3002 \u30c6\u30af\u30cb\u30c3\u30af\u3092\u4f7f\u3063\u3066\u884c\u3046SEO\uff1d\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\uff08\u4f5c\u70ba\u7684\u306b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u64cd\u308b\u60aa\u8cea\u306aSEO\uff09\u3067\u3042\u308b\u3068\u52d8\u9055\u3044\u3057\u3066\u3001\u8fd1\u3065\u304b\u306a\u3044\u3088\u3046\u306b\u3057\u3066\u3044\u308b\u4eba\u3082 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