{"id":43713,"date":"2022-09-18T10:00:38","date_gmt":"2022-09-18T01:00:38","guid":{"rendered":"https:\/\/lucy.ne.jp\/bazubu\/?p=43713"},"modified":"2024-08-26T21:44:59","modified_gmt":"2024-08-26T12:44:59","slug":"access-analysis","status":"publish","type":"post","link":"https:\/\/lucy.ne.jp\/bazubu\/access-analysis-43713.html","title":{"rendered":"\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\uff1f\u521d\u5fc3\u8005\u3067\u3082\u30c4\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\u3084\u5206\u6790\u65b9\u6cd5\u304c\u5206\u304b\u308b\uff01"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u3001<\/span><b>\u81ea\u793e\u904b\u55b6\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u5c65\u6b74\uff08\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\uff09\u3092\u8abf\u3079\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u884c\u52d5\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068<\/b><span style=\"font-weight: 400;\">\u3092\u3044\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u304c\u7121\u6599\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u306e\u304c\u4e00\u822c\u7684\u3060\u304c\u3001\u4ed6\u306b\u3082<a href=\"https:\/\/lucy.ne.jp\/bazubu\/category\/seo\">SEO<\/a>\u4f1a\u793e\u304c\u6709\u511f\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30c4\u30fc\u30eb\uff08\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3084SEO\u5206\u6790\u30c4\u30fc\u30eb\uff09\u3092\u4f7f\u3046\u65b9\u6cd5\u3082\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3067\u304d\u308b\u4e8b\u9805\u306f\u305f\u304f\u3055\u3093\u3042\u308a\u3001\u76ee\u7684\u306b\u5fdc\u3058\u3066\u3055\u307e\u3056\u307e\u306a\u5206\u6790\u304c\u53ef\u80fd\u3067\u3042\u308b\u3002<\/span><b>\u3044\u308d\u3044\u308d\u306a\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3089\u3053\u305d\u3001\u300c\u5177\u4f53\u7684\u306b\u3069\u3053\u3092\u898b\u308c\u3070\u3044\u3044\u306e\u304b\u3001\u4f55\u3092\u5206\u6790\u3057\u305f\u3089\u826f\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u300d<\/b><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u62c5\u5f53\u8005\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u4eca\u56de\u306f\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u4f55\u304b\u3001\u3069\u3093\u306a\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3068\u3044\u3046\u57fa\u672c\u7684\u306a\u90e8\u5206\u304b\u3089\u3001\u5b9f\u969b\u306b<\/span><b>\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u898b\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u300d\u300cGoogle\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u898b\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u300d<\/b><span style=\"font-weight: 400;\">\u307e\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304f\u3002<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td style=\"background-color: #205a97; border: solid 2px #1350ab;\"><strong><span style=\"color: #ffff00;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/span><span style=\"color: #ffffff;\">\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30dd\u30a4\u30f3\u30c8<\/span><\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"border: solid 2px #1350ab;\">\u2776 <strong>PV\u6570\u304c\u591a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u628a\u63e1\u3059\u308b<\/strong><br \/>\n\u2777 <strong>CV\u30da\u30fc\u30b8\u307e\u3067\u306e\u5c0e\u7dda\u3068\u306a\u308b\u30da\u30fc\u30b8\u306e\u73fe\u72b6\u3092\u628a\u63e1\u3059\u308b<\/strong><br \/>\n\u2778 <strong>\u76f4\u5e30\u7387\u30fb\u96e2\u8131\u7387\u3092\u628a\u63e1\u3057\u3066\u6539\u5584\u3059\u308b<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table>\n<tbody>\n<tr>\n<td style=\"background-color: #205a97; border: solid 2px #1350ab;\"><strong><span style=\"color: #ffff00;\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb<\/span><span style=\"color: #ffffff;\">\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30dd\u30a4\u30f3\u30c8<\/span><\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"border: solid 2px #1350ab;\">\u2776 <strong>Google\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\u304c\u591a\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u628a\u63e1\u3059\u308b<\/strong><br \/>\n\u2777 <strong>\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306eCTR\u3092\u628a\u63e1\u30fb\u6539\u5584\u3059\u308b<\/strong><br \/>\n\u2778 <strong>\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u63b2\u8f09\u9806\u4f4d\u3092\u628a\u63e1\u30fb\u6539\u5584\u3059\u308b<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\"><br \/>\n\u307e\u305f\u3001\u8a18\u4e8b\u5f8c\u534a\u3067\u306f\u3001<\/span><b>KGI\u3084KPI\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3084\u3001Google\u4ee5\u5916\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u65b9\u6cd5<\/b><span style=\"font-weight: 400;\">\u3082\u89e3\u8aac\u3057\u3066\u3044\u304f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3063\u3066\u4f55\uff1f\u3069\u3053\u3092\u898b\u305f\u3089\u826f\u3044\u304b\u5206\u304b\u3089\u306a\u3044\uff01\u300d\u3068\u3044\u3046\u521d\u7d1a\u8005\u304b\u3089\u3001\u5177\u4f53\u7684\u306a\u30b4\u30fc\u30eb\u8a2d\u5b9a\u307e\u3067\u77e5\u308a\u305f\u3044\u4e2d\u4e0a\u7d1a\u8005\u306e\u65b9\u307e\u3067\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306b\u3064\u3044\u3066\u7406\u89e3\u3057\u305f\u3044\u65b9\u306f\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h2><b>1. \u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u3001<\/span><b>\u81ea\u793e\u904b\u55b6\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u5c65\u6b74\uff08\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\uff09\u3092\u8abf\u3079\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u884c\u52d5\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068<\/b><span style=\"font-weight: 400;\">\u3092\u3044\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3053\u3068\u3092\u53ef\u8996\u5316\u30fb\u5206\u6790\u3067\u304d\u308b\uff08\u307b\u3093\u306e\u4e00\u4f8b\uff09\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u5229\u7528\u8005\u306e\u5c5e\u6027\uff08\u5730\u57df\u3001\u6027\u5225\u3001\u5e74\u9f62\u306a\u3069\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u6d41\u5165\u304c\u591a\u3044\u53c2\u7167\u5143\uff08\u81ea\u7136\u691c\u7d22\u304b\u5e83\u544a\u304bSNS\u7d4c\u7531\u304b\u306a\u3069\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u53d6\u308c\u3066\u3044\u308b\u304b\uff08CV\u30da\u30fc\u30b8\u306e\u76f4\u524d\u306b\u96e2\u8131\u3057\u3066\u3044\u306a\u3044\u304b\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u96e2\u8131\u7387\u304c\u7279\u306b\u9ad8\u304f\u554f\u984c\u306e\u3042\u308b\u30da\u30fc\u30b8<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3067\u304d\u308b\u6307\u6a19\u306f\u591a\u5c90\u306b\u6e21\u308a\u3001\u3055\u307e\u3056\u307e\u306a\u5206\u6790\u304c\u53ef\u80fd\u3067\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u306b\u6163\u308c\u305f\u3089\u3001<\/span><span style=\"color: #ff0000;\"><b>\u300c\u5177\u4f53\u7684\u306b\u4f55\u3092\u5206\u6790\u30fb\u6539\u5584\u3057\u305f\u3044\u306e\u304b\u300d\u3092\u5b9a\u3081\u3066\u76ee\u6a19\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u5927\u5207<\/b><\/span><span style=\"font-weight: 400;\">\u306b\u306a\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u5206\u6790\u3057\u3066\u7d42\u308f\u308a\u300d\u3067\u306f\u610f\u5473\u304c\u306a\u304f\u3001<\/span><b>\u3088\u308a\u826f\u3044\u30b5\u30a4\u30c8\u306b\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u65bd\u7b56\u306b\u6d3b\u304b\u3059\u3053\u3068\u304c\u91cd\u8981<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002<\/span><\/p>\n<h2><b>2. \u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3067\u3067\u304d\u308b4\u3064\u306e\u3053\u3068<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u3053\u3068\u3067\u5177\u4f53\u7684\u306b\u4f55\u304c\u3067\u304d\u308b\u306e\u304b\u30014\u3064\u306b\u5206\u985e\u3057\u3066\u89e3\u8aac\u3057\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td style=\"background-color: #8fc0e48c;\"><span style=\"color: #333399;\">\u2776<\/span> <strong>\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u7279\u5fb4\u3092\u628a\u63e1\u3067\u304d\u308b<\/strong><br \/>\n<span style=\"color: #333399;\">\u2777<\/span> <strong>\u30b5\u30a4\u30c8\u306e\u73fe\u72b6\u3084\u554f\u984c\u70b9\u3092\u767a\u898b\u3067\u304d\u308b<\/strong><br \/>\n<span style=\"color: #333399;\">\u2778<\/span> <strong>\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u60c5\u5831\u3092\u767a\u898b\u3067\u304d\u308b<\/strong><br \/>\n<span style=\"color: #333399;\">\u2779<\/span> <strong>\u5b9f\u65bd\u65bd\u7b56\u306e\u52b9\u679c\u3092\u691c\u8a3c\u3067\u304d\u308b\uff08\u671f\u9593\u6bd4\u8f03\uff09<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: center;\"><span style=\"font-size: 48px; color: #ff0000;\">\u25bc<\/span><\/p>\n<div class=\"attention a-3\">\n<p style=\"text-align: center;\"><span style=\"font-size: 32px;\"><strong>\u5206\u6790\u3057\u305f\u7d50\u679c\u3092\u30b5\u30a4\u30c8\u6539\u5584\u306b\u6d3b\u7528<\/strong><\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u306a\u3093\u3068\u306a\u304f\u753b\u9762\u3092\u898b\u3066\u3044\u308c\u3070\u5206\u304b\u308b\u521d\u5fc3\u8005\u5411\u3051\u306e\u89e3\u6790\u65b9\u6cd5\u304b\u3089\u3001\u3088\u308a\u5177\u4f53\u7684\u306a\u5206\u6790\u65b9\u6cd5\u307e\u3067\u5206\u985e\u3057\u3066\u7d39\u4ecb\u3057\u3066\u3044\u304f\u3002<\/span><\/p>\n<h3><b>2-1. \u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u7279\u5fb4\u3092\u628a\u63e1\u3067\u304d\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u60c5\u5831\u3092\u89e3\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u7279\u5fb4\u3092\u628a\u63e1\u3067\u304d\u308b\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4f4f\u3093\u3067\u3044\u308b\u5730\u57df\uff08\u56fd\u3001\u5e02\u753a\u6751\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3044\u308b\u7aef\u672b\uff08\u30b9\u30de\u30db\u304bPC\u304b\u306a\u3069\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5e74\u9f62\u3084\u6027\u5225<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u8cfc\u8cb7\u610f\u5411\u3084\u8208\u5473<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u304c\u3069\u306e\u5c5e\u6027\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u652f\u6301\u3055\u308c\u3066\u3044\u308b\u304b\u3001\u3069\u306e\u753b\u9762\u30b5\u30a4\u30ba\u3067\u898b\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u304b\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3055\u307e\u3056\u307e\u306a\u65bd\u7b56\u306b\u6d3b\u7528\u3067\u304d\u308b\u3002<\/span><\/p>\n<div class=\"attention a-2\">\n<p><span style=\"font-weight: 400;\">\u4f8b\uff1a\u81ea\u793e\u304c\u60f3\u5b9a\u3057\u3066\u3044\u305f\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u30dc\u30ea\u30e5\u30fc\u30e0\u30be\u30fc\u30f3\u306b\u30ba\u30ec\u304c\u3042\u308b\u306a<\/span><span style=\"font-weight: 400;\">\u3089\u3001<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2776\u3082\u3063\u3068\u60f3\u5b9a\u30bf\u30fc\u30b2\u30c3\u30c8\u3078\u8a34\u6c42\u3057\u3066\u3044\u304f\u65bd\u7b56\u3092\u6253\u3061\u51fa\u3059\u306e\u304b<br \/>\n<\/span><span style=\"font-weight: 400;\">\u2777\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u5909\u66f4\u3059\u308b\u306e\u304b<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3069\u3061\u3089\u304b\u3092\u6c7a\u3081\u3066\u3001\u4eca\u5f8c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u304b\u3057\u3066\u3044\u304f\u306e\u304c\u826f\u3044\u3002<\/span><\/p>\n<\/div>\n<h3><b>2-2. \u30b5\u30a4\u30c8\u306e\u73fe\u72b6\u3084\u554f\u984c\u70b9\u3092\u767a\u898b\u3067\u304d\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u306e\u4eca\u306e\u72b6\u6cc1\u3092\u628a\u63e1\u3057\u305f\u308a\u3001\u30b5\u30a4\u30c8\u3084\u500b\u5225\u306e\u30da\u30fc\u30b8\u306e\u554f\u984c\u70b9\u3092\u767a\u898b\u3057\u305f\u308a\u3067\u304d\u308b\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u306ePV\uff08\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\uff09\u6570\u3084UU\uff08\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff09\u6570\u304c\u5206\u304b\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u6570\u304c\u591a\u3044\u30da\u30fc\u30b8\u3084\u5c11\u306a\u3044\u30da\u30fc\u30b8\u304c\u5206\u304b\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u5185\u306e\u56de\u904a\u7387\uff081\u56de\u306e\u30a2\u30af\u30bb\u30b9\u3067\u4f55\u30da\u30fc\u30b8\u898b\u3066\u3044\u308b\u304b\uff09\u304c\u5206\u304b\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u3069\u3093\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u6d41\u5165\u3057\u305f\u306e\u304b\u304c\u5206\u304b\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3084CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u304c\u5206\u304b\u308b<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u73fe\u72b6\u304b\u3089\u76ee\u6a19\u5024\u3092\u8a2d\u5b9a\u3057\u305f\u308a\u3001\u554f\u984c\u306e\u3042\u308b\u30dd\u30a4\u30f3\u30c8\u3092\u898b\u3064\u3051\u51fa\u3057\u3066\u6539\u5584\u7b56\u3092\u8003\u3048\u305f\u308a\u3059\u308b\u65bd\u7b56\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<div class=\"attention a-2\">\n<p><span style=\"font-weight: 400;\">\u4f8b\uff1a<a href=\"https:\/\/lucy.ne.jp\/bazubu\/number-of-session-43633.html\">\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/a>\uff08\u8a2a\u554f\u6570\uff09\u306f\u591a\u3044\u306e\u306b1\u56de\u3042\u305f\u308a\u306e\u95b2\u89a7\u6570\u304c\u5c11\u306a\u3044\u5834\u5408\u3001\u56de\u904a\u3055\u308c\u3066\u3044\u306a\u3044\u3053\u3068\u304c\u5206\u304b\u308b\u3002\u30b5\u30a4\u30c8\u5185\u3092\u56de\u904a\u3057\u3084\u3059\u304f\u3059\u308b\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3057\u3001\u8a18\u4e8b\u306e\u8cea\u3092\u4e0a\u3052\u3066\u4ed6\u306e\u8a18\u4e8b\u3082\u8aad\u307f\u305f\u3044\u3068\u601d\u308f\u305b\u308b\u5de5\u592b\u304c\u5fc5\u8981\u306b\u306a\u308b\u3002<\/span><\/p>\n<\/div>\n<h3><b>2-3. \u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u60c5\u5831\u3092\u767a\u898b\u3067\u304d\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306e\u7d50\u679c\u3092\u898b\u308b\u3053\u3068\u3067\u3001\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u3088\u3046\u306a\u60c5\u5831\u3092\u767a\u898b\u3067\u304d\u308b\u3053\u3068\u3082\u3042\u308b\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u60f3\u5b9a\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u6d41\u5165\u3057\u3066\u3044\u305f<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u60f3\u5b9a\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u5b9f\u969b\u306b\u30a2\u30af\u30bb\u30b9\u306e\u591a\u3044\u5c64\u306b\u9055\u3044\u304c\u3042\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7279\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u5c0e\u7dda\u3092\u767a\u898b\u3057\u305f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u60f3\u5b9a\u3057\u3066\u3044\u305f\u8def\u7dda\u306b\u623b\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u6cbf\u3046\u5f62\u306b\u8ecc\u9053\u4fee\u6b63\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><b>2-4. \u5b9f\u65bd\u65bd\u7b56\u306e\u52b9\u679c\u3092\u691c\u8a3c\u3067\u304d\u308b\uff08\u671f\u9593\u6bd4\u8f03\uff09<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3067\u306f\u3001\u73fe\u5728\u306e\u30b5\u30a4\u30c8\u306e\u72b6\u614b\u3092\u898b\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u904e\u53bb\u3068\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u3002\u3053\u308c\u3092\u5229\u7528\u3059\u308b\u3068\u3001\u5b9f\u65bd\u3057\u305f\u65bd\u7b56\u306e\u52b9\u679c\u304c\u51fa\u3066\u3044\u308b\u304b\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3060\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">6\u30ab\u6708\u524d\u306ePV\u6570\u3068\u73fe\u5728\u306ePV\u6570\u3092\u6bd4\u8f03\u3059\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3084CTR\u3092\u6bd4\u8f03\u3059\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3084\u56de\u904a\u7387\u304c\u6539\u5584\u3055\u308c\u3066\u3044\u308b\u304b\u671f\u9593\u6bd4\u8f03\u3067\u8abf\u3079\u308b<\/span><\/span><\/li>\n<\/ul>\n<div class=\"attention a-2\">\n<p><span style=\"font-weight: 400;\">\u4f8b\uff1aGoogle\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u5e83\u544a\u3092\u884c\u3046\u524d\u3068\u5f8c\u3067\u3001\u3069\u306e\u7a0b\u5ea6\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3084CTR\u304c\u5909\u308f\u3063\u305f\u304b\u3092\u6bd4\u8f03\u3059\u308b\u3001\u306a\u3069<\/span><\/p>\n<\/div>\n<h2><b>3. \u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u59cb\u3081\u308b\u524d\u306b\u7406\u89e3\u3057\u3066\u304a\u304d\u305f\u3044\u5c02\u9580\u7528\u8a9e<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u5f8c\u5177\u4f53\u7684\u306a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u65b9\u6cd5\u3092\u8aac\u660e\u3057\u3066\u3044\u304f\u304c\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3067\u3088\u304f\u4f7f\u308f\u308c\u308b\u5c02\u9580\u7528\u8a9e\u3092\u982d\u306b\u5165\u308c\u3066\u304a\u304f\u3068\u7406\u89e3\u3057\u3084\u3059\u3044\u3002\u305d\u306e\u305f\u3081\u3053\u3053\u3067\u306f\u3001\u3044\u304f\u3064\u304b\u306e\u5c02\u9580\u7528\u8a9e\u3092\u7c21\u5358\u306b\u8aac\u660e\u3059\u308b\u3002<\/span><\/p>\n<h3><b>3-1. \u30bb\u30c3\u30b7\u30e7\u30f3\uff0f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306b\u304a\u3044\u3066\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u3068\u306f\u3001<\/span><b>\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u3066\u304b\u3089\u96e2\u8131\u3059\u308b\u307e\u3067\u306e\u4e00\u9023\u306e\u6d41\u308c\u30921\u304b\u305f\u307e\u308a\u306b\u3057\u305f\u3082\u306e<\/b><span style=\"font-weight: 400;\">\u3092\u3044\u3046\u3002<\/span><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-02.png\" alt=\"B\u3055\u3093\u306f\u3001Web\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u3066\u304b\u3089\u30b5\u30a4\u30c8\u3092\u56de\u907f\u3057\u3001\uff14\u30da\u30fc\u30b8\u898b\u305f\u3068\u3053\u308d\u3067\u96e2\u8131\u3057\u305f\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\uff1d\uff11\" width=\"1000\" height=\"750\" class=\"size-full wp-image-43723 aligncenter\" \/><br \/>\n<span style=\"font-weight: 400;\">\u307e\u305f\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3068\u306f\u3001\u4e00\u5b9a\u671f\u9593\u4e2d\u306b\u3001<\/span><b>\u8a2a\u554f\u304b\u3089\u96e2\u8131\u307e\u3067\u306e\u4e00\u9023\u306e\u6d41\u308c\u304c\u4f55\u56de\u3042\u3063\u305f\u304b<\/b><span style=\"font-weight: 400;\">\u3092\u6307\u3059\u8a00\u8449\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><b>3-2. UU\uff08\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff09\uff0fUU\u6570<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">UU\uff08\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff09\u3068\u306f\u3001\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u4e00\u4eba\u3072\u3068\u308a\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u6307\u3059\u3002\u3064\u307e\u308a\u3001<a href=\"https:\/\/lucy.ne.jp\/bazubu\/uu-number-42161.html\">UU\u6570<\/a>\u306f\u3001\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u7d14\u7c8b\u306a\u30e6\u30fc\u30b6\u30fc\u6570\u3092\u793a\u3057\u305f\u6307\u6a19\u3067\u3042\u308b\u3002<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-03.png\" alt=\"UU\u6570\uff1d\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u7d14\u7c8b\u306a\u30e6\u30fc\u30b6\u30fc\u6570\" width=\"1000\" height=\"750\" class=\"size-full wp-image-43724 aligncenter\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">1\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u30011\u56de\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u3067\u4f55\u30da\u30fc\u30b8\u898b\u3088\u3046\u304c\u3001\u6bce\u65e5\u4f55\u5ea6\u3082\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u3088\u3046\u304c\u3001UU\u6570\u306f\u300c1\u300d\u3068\u306a\u308b\u3002<\/span><\/p>\n<h3><b>3-3. PV\uff08\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\uff09\u6570<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">PV\uff08\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\uff09\u6570\u306f\u3001\u8a08\u6e2c\u671f\u9593\u4e2d\u306b\u7d2f\u7a4d\u3067\u4f55\u30da\u30fc\u30b8\u898b\u3089\u308c\u305f\u304b\u3092\u8868\u3059\u6307\u6a19\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c100\u30da\u30fc\u30b8\u898b\u3066\u3044\u305f\u5834\u5408\u3082\u3001100\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c1\u30da\u30fc\u30b8\u305a\u3064\u898b\u3066\u3044\u305f\u5834\u5408\u3082\u3001PV\u6570\u306f\u540c\u3058100PV\u3068\u306a\u308b\u3002<\/span><\/p>\n<h3><b>3-4. \u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u6642\u306b\u6700\u521d\u306b\u7740\u5730\u3057\u305f\u30da\u30fc\u30b8\u306e\u3053\u3068\u3092\u3044\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u6700\u521d\u306b\u30b5\u30a4\u30c8\u306eTOP\u30da\u30fc\u30b8\u3092\u898b\u305f\u306a\u3089TOP\u30da\u30fc\u30b8\u304c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3068\u306a\u308b\u3002\u4e00\u65b9\u3001Google\u3067\u300c\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u300d\u3068\u691c\u7d22\u3057\u3066\u3053\u306e\u30da\u30fc\u30b8\uff08\u4eca\u3042\u306a\u305f\u304c\u898b\u3066\u3044\u308b\u30da\u30fc\u30b8\uff09\u3092\u6700\u521d\u306b\u898b\u305f\u5834\u5408\u306f\u3001\u3053\u306e\u30da\u30fc\u30b8\u304c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3068\u306a\u308b\u3002<\/span><\/p>\n<h3><b>3-5. \u76f4\u5e30\u7387<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3068\u306f\u3001\u305d\u306e\u30da\u30fc\u30b8\u304b\u3089\u59cb\u307e\u3063\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u3046\u3061\u30011\u30da\u30fc\u30b8\u3060\u3051\u898b\u3066\u5e30\u3063\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u5272\u5408\u3092\u3044\u3046\u3002<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-04.png\" alt=\"\u8a2a\u554f\u3057\u3066\u76f4\u5e30\" width=\"1000\" height=\"750\" class=\"size-full wp-image-43725 aligncenter\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u3060\u3057\u300c\u76f4\u5e30\u7387\u304c\u9ad8\u3044\uff1d\u60aa\u3044\u3053\u3068\u300d\u3068\u306f\u5358\u7d14\u306b\u8a00\u3044\u5207\u308b\u3053\u3068\u306f\u3067\u304d\u305a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30b3\u30f3\u30c6\u30f3\u30c4\u3060\u304b\u3089\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u30b1\u30fc\u30b9\u3082\u3042\u308b\u3002<\/span><\/p>\n<h3><b>3-6. \u96e2\u8131\u7387<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u96e2\u8131\u3068\u306f\u30b5\u30a4\u30c8\u3092\u96e2\u308c\u308b\u3053\u3068\u3092\u3044\u3044\u3001\u96e2\u8131\u7387\u3068\u306f\u3001\u305d\u306e\u30da\u30fc\u30b8\u3092\u6700\u5f8c\u306b\u898b\u3066\u96e2\u8131\u3057\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u5272\u5408\u3092\u3044\u3046\u3002<\/span><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-05.png\" alt=\"\u96e2\u8131\u7387\u3068\u306f\u305d\u306e\u30da\u30fc\u30b8\u3092\u6700\u5f8c\u306b\u898b\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306e\u5272\u5408\" width=\"1000\" height=\"750\" class=\"size-full wp-image-43726 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u96e2\u8131\u7387\u30fb\u76f4\u5e30\u7387\u306b\u3064\u3044\u3066\u306f\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/bouncerate-withdrawalrate-42792.html\"><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3068\u96e2\u8131\u7387\u3068\u306f\uff1f\u898b\u308b\u3079\u304d\u30da\u30fc\u30b8\u3068\u6539\u5584\u65b9\u6cd5\u307e\u3067\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306e\u8a18\u4e8b\u3082\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h2><b>4. \u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306b\u306f2\u3064\u306eGoogle\u516c\u5f0f\u30c4\u30fc\u30eb\u3092\u4f7f\u304a\u3046<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u7121\u6599\u30fb\u6709\u6599\u3092\u542b\u3081\u3066\u3001\u73fe\u5728\u3055\u307e\u3056\u307e\u306a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002\u3057\u304b\u3057\u57fa\u672c\u7684\u306b\u306f\u3001\u3053\u308c\u304b\u3089\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3057\u305f\u3044\u65b9\u306f\u307e\u305aGoogle\u304c\u7121\u511f\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u4ee5\u4e0b\u306e2\u3064\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3048\u3070\u554f\u984c\u306a\u3044\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u3055\u307e\u3056\u307e\u306a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u304c\u53ef\u80fd\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\uff08Google\u691c\u7d22\u7d4c\u7531\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u304c\u3067\u304d\u308b\uff09<\/span><\/span><\/span><\/li>\n<\/ul>\n<table style=\"width: 506px;\">\n<tbody>\n<tr>\n<td style=\"width: 101.758px; background-color: #205a97; border: solid 2px #3333;\"><span style=\"color: #ffffff;\"><strong>Google<\/strong><\/span><br \/>\n<span style=\"color: #ffffff;\"><strong>\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/strong><\/span><\/td>\n<td style=\"width: 388.242px; border: solid 2px #3333;\">&#x2705;<span style=\"color: #333399;\"><strong>\u4e00\u822c\u7684\u306a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u304c\u53ef\u80fd<\/strong><\/span><br \/>\n\u30fb\u30b5\u30a4\u30c8\u3084\u30da\u30fc\u30b8\u306ePV\u6570\u3084\u30e6\u30fc\u30b6\u30fc\u6570<br \/>\n\u30fb\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\uff08\u6027\u5225\u30fb\u5e74\u9f62\u30fb\u5c45\u4f4f\u5730\uff09<br \/>\n\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3084CTR\u30fb\u76f4\u5e30\u7387\u3084\u56de\u904a\u7387<br \/>\n\u30fb\u305d\u306e\u4ed6\u3055\u307e\u3056\u307e\u306a\u691c\u8a3c\u30fb\u6bd4\u8f03\u304c\u53ef\u80fd<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 101.758px; background-color: #205a97;\"><span style=\"color: #ffffff;\"><strong>Google<\/strong><\/span><br \/>\n<span style=\"color: #ffffff;\"><strong>\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb<\/strong><\/span><\/td>\n<td style=\"width: 388.242px; border: solid 2px #3333;\">&#x2705;<strong><span style=\"color: #333399;\">Google\u691c\u7d22\u7d4c\u7531\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u304c\u53ef\u80fd<\/span><\/strong><br \/>\n\u30fb\u3069\u3093\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3055\u308c\u3066\u3044\u308b\u304b<br \/>\n\u30fb\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306e\u691c\u7d22\u9806\u4f4d\u3084CTR<br \/>\n\u30fb\u4ed6\u30b5\u30a4\u30c8\u304b\u3089\u306e\u5916\u90e8\u30ea\u30f3\u30af\u306a\u3069<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\"><br \/>\n\u3053\u306e2\u3064\u306eGoogle\u30c4\u30fc\u30eb\u306f\u3001<\/span><b>\u7121\u6599\u3067\u4f7f\u3048\u308b\u306e\u306b\u9ad8\u6a5f\u80fd\u306a\u306e\u3067\u4f7f\u308f\u306a\u3044\u624b\u306f\u306a\u3044<\/b><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u672c\u683c\u7684\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u306a\u3089\u3001\u300c<\/span><a href=\"#i8\"><span style=\"font-weight: 400;\">8. \u5fc5\u8981\u306b\u5fdc\u3058\u3066\u4ed6\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u4f75\u7528\u3057\u3088\u3046<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3067\u7d39\u4ecb\u3059\u308b\u5225\u306e\u30c4\u30fc\u30eb\u3082\u6d3b\u7528\u3092\u691c\u8a0e\u3057\u3066\u307f\u308b\u3068\u826f\u3044\u3060\u308d\u3046\u3002<\/span><\/p>\n<h2><b>5. Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u6642\u306e\u30dd\u30a4\u30f3\u30c8<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u304b\u3089\u306f\u3001<\/span><a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/span><\/a><span style=\"font-weight: 400;\">\u3092\u7528\u3044\u3066\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u6642\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u3053\u3046\u3002<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-06.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\" width=\"918\" height=\"639\" class=\"size-full wp-image-43731 aligncenter\" \/><\/span><\/p>\n<h3><b>5-1. \u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u628a\u63e1\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u78ba\u8a8d\u3067\u304d\u308b\u4e8b\u9805\u306f\u304b\u306a\u308a\u305f\u304f\u3055\u3093\u3042\u308a\u3001\u300c\u307e\u305a\u306f\u3069\u3053\u304b\u3089\u898b\u308c\u3070\u826f\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3046\u65b9\u3082\u591a\u3044\u304b\u3082\u3057\u308c\u306a\u3044\u3002\u305d\u306e\u3088\u3046\u306a\u5834\u5408\u306f\u3001\u307e\u305a\u306f<\/span><b>\u300c\u30b5\u30a4\u30c8\u306e\u4e2d\u3067\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u308c\u304b\u300d\u3092\u78ba\u8a8d\u3057\u3066\u307f\u3088\u3046<\/b><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u7684\u306b\u306f\u3001\u300c\u884c\u52d5\u300d\uff1e\u300c\u30b5\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\uff1e\u300c\u5168\u3066\u306e\u30da\u30fc\u30b8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u9806\u306b\u5177\u4f53\u7684\u306a\u30da\u30fc\u30b8\u540d\u3092\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/span><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-07.png\" alt=\"\u5168\u3066\u306e\u30da\u30fc\u30b8\" width=\"784\" height=\"490\" class=\"size-full wp-image-43732 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u30da\u30fc\u30b8\u306b\u4f55\u304b\u554f\u984c\u304c\u3042\u308a\u6539\u5584\u3059\u308b\u5834\u5408\uff08\u6ede\u5728\u6642\u9593\u304c\u77ed\u3044\u3001CVR\u304c\u4f4e\u3044\u306a\u3069\uff09\u306b\u3082\u3001\u57fa\u672c\u7684\u306b\u306f<\/span><b>\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u30da\u30fc\u30b8\u3092\u5bfe\u8c61\u306b\u3059\u3079\u304d<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002\u306a\u305c\u306a\u3089\u3070\u3001PV\u304c\u4f4e\u3044\u300c\u3042\u307e\u308a\u898b\u3089\u308c\u3066\u3044\u306a\u3044\u300d\u30da\u30fc\u30b8\u3092\u6539\u5584\u3059\u308b\u3088\u308a\u3082\u52b9\u679c\u304c\u9ad8\u3044\u304b\u3089\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u305f\u3081\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u30da\u30fc\u30b8\u3092\u628a\u63e1\u3057\u3066\u304a\u304f\u3053\u3068\u306f\u3068\u3066\u3082\u91cd\u8981\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u540c\u69d8\u306b\u300c\u884c\u52d5\u300d\uff1e\u300c\u30b5\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\uff1e\u300c\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u300d\u3067\u3069\u306e\u30ab\u30c6\u30b4\u30ea\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c\u591a\u3044\u306e\u304b\u3001\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u3067\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304b\u3089\u6d41\u5165\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u306e\u304b\u3092\u628a\u63e1\u3067\u304d\u308b\u3002<\/span><\/p>\n<h3><b>5-2. CV\u30da\u30fc\u30b8\u307e\u3067\u306e\u5c0e\u7dda\u3068\u306a\u308b\u30da\u30fc\u30b8\u306e\u73fe\u72b6\u3092\u628a\u63e1\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u304c\u591a\u3044\u30da\u30fc\u30b8\u3068\u540c\u3058\u304f\u3089\u3044\u306b\u91cd\u8981\u306a\u306e\u304c\u3001CV\u30da\u30fc\u30b8\u307e\u3067\u306e\u5c0e\u7dda\u3068\u306a\u308b\u30da\u30fc\u30b8\u3067\u3042\u308b\u3002<\/span><\/p>\n<div class=\"attention a-2\">\n<p><span style=\"font-weight: 400;\">\u203bCV\u30da\u30fc\u30b8\u3068\u306f\u3001\u8cfc\u5165\u30da\u30fc\u30b8\u3084\u7533\u8fbc\u30da\u30fc\u30b8\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u4f55\u3089\u304b\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u884c\u3046\u30da\u30fc\u30b8\u306e\u3053\u3068\u3002<\/span><\/p>\n<\/div>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-08.png\" alt=\"CV\u30da\u30fc\u30b8\u306e\u8aac\u660e\" width=\"768\" height=\"294\" class=\"size-full wp-image-43733 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u3001CV\u30da\u30fc\u30b8\u306ePV\u3084CTR\u3092\u78ba\u8a8d\u3059\u308b\u3068\u3068\u3082\u306b\u3001<\/span><b>CV\u30da\u30fc\u30b8\u3078\u306e\u9001\u5ba2\u304c\u591a\u3044\u30da\u30fc\u30b8\u304c\u3069\u3053\u304b\u3092\u628a\u63e1<\/b><span style=\"font-weight: 400;\">\u3057\u3088\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u7684\u306b\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u30b5\u30de\u30ea\u30fc\u300d\u3067\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300c\u884c\u52d5\u300d\uff1e\u300c\u30b5\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u300d&#x27a1;\u300c\u3059\u3079\u3066\u306e\u30da\u30fc\u30b8\u300d\u3092\u8868\u793a\u3055\u305b\u305f\u5f8c\u3001CV\u30da\u30fc\u30b8\u3092\u9078\u629e\u3057\u3001\u300c\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u30b5\u30de\u30ea\u30fc\u300d\u30bf\u30d6\u3092\u8868\u793a\u3059\u308b\u3068\u3001<\/span><span style=\"color: #ff0000;\"><b>CV\u30da\u30fc\u30b8\u306e\u524d\u306b\u3088\u304f\u30a2\u30af\u30bb\u30b9\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u3092\u78ba\u8a8d<\/b><\/span><span style=\"font-weight: 400;\">\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u25bc<\/span><a href=\"https:\/\/bazubu.com\/bazubu-marketing-manual\"><span style=\"font-weight: 400;\">\u30d0\u30ba\u90e8\u306e\u7121\u6599Ebook\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30da\u30fc\u30b8<\/span><\/a><span style=\"font-weight: 400;\">\u306e\u524d\u5f8c\u306b\u3088\u304f\u30a2\u30af\u30bb\u30b9\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-09.png\" alt=\"\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u30b5\u30de\u30ea\u30fc\" width=\"1200\" height=\"839\" class=\"size-full wp-image-43734 aligncenter\" \/><\/span><\/p>\n<div class=\"attention a-2\">\n<p><span style=\"font-weight: 400;\">\u203b\u3053\u306e\u4f8b\u3067\u306f\u3001CV\u30da\u30fc\u30b8\uff08EBook\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30da\u30fc\u30b8\uff09\u306b\u6700\u3082\u591a\u304f\u9001\u5ba2\u3057\u3066\u3044\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3001\u6210\u529f\u4e8b\u4f8b\u96c6\u30da\u30fc\u30b8\u3001DL\u5b8c\u4e86\u30da\u30fc\u30b8\u3068\u3044\u3046\u3053\u3068\u304c\u5206\u304b\u308b\u3002<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">CV\u30da\u30fc\u30b8\u3078\u306e\u9001\u5ba2\u6570\u304c\u591a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7a81\u304d\u6b62\u3081\u305f\u3089\u3001<\/span><b>\u305d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u57fa\u8ef8\u306b\u30b5\u30a4\u30c8\u6539\u5584\u3092\u884c\u304a\u3046<\/b><span style=\"font-weight: 400;\">\u3002\u4f8b\u3048\u3070\u3001\u3055\u3089\u306a\u308b\u9001\u5ba2\u6570\u5411\u4e0a\u3092\u76ee\u7684\u3068\u3057\u305f\u30ea\u30e9\u30a4\u30c8\u3092\u884c\u3063\u305f\u308a\u3001\u65b0\u305f\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u30c6\u30fc\u30de\u3092\u767a\u60f3\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3060\u308d\u3046\u3002<\/span><\/p>\n<h3><b>5-3. \u76f4\u5e30\u7387\u30fb\u96e2\u8131\u7387\u3092\u628a\u63e1\u3057\u3066\u6539\u5584\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u898b\u308b\u3079\u304d3\u3064\u76ee\u306e\u6307\u6a19\u306f\u3001\u76f4\u5e30\u7387\u3084\u96e2\u8131\u7387\u306b\u95a2\u308f\u308b\u6307\u6a19\u3067\u3042\u308b\u3002<\/span><\/p>\n<h4><b>\u2776\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u30da\u30fc\u30b8\u3092\u628a\u63e1\u30fb\u5206\u6790\u3059\u308b<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3068\u306f\u3001\u305d\u306e\u30da\u30fc\u30b8\u3060\u3051\u3092\u898b\u3066\u5e30\u3063\u3066\u3057\u307e\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u5272\u5408\u3092\u793a\u3057\u305f\u6307\u6a19\u306e\u3053\u3068\u3002\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u30da\u30fc\u30b8\u306e\u539f\u56e0\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30b5\u30a4\u30c8\u6539\u5584\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u3001\u300c\u884c\u52d5\u300d\uff1e\u300c\u30b5\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\uff1e\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u3092\u958b\u304f\u3068\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c\u591a\u3044\u9806\u306b\u76f4\u5e30\u7387\u3092\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-10.png\" alt=\"\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\" width=\"810\" height=\"450\" class=\"size-full wp-image-43735 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u300c\u4e26\u3073\u66ff\u3048\u306e\u7a2e\u985e\u300d\u30d7\u30eb\u30c0\u30a6\u30f3\u304b\u3089\u300c\u52a0\u91cd\u300d\u3092\u9078\u3076\u3068\u3001\u76f4\u5e30\u7387\u304c\u9ad8\u304f\u3001\u304b\u3064\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c\u591a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d17\u3044\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u6d17\u3044\u51fa\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u304b\u3089\u512a\u5148\u7684\u306b\u3001\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u539f\u56e0\u3068\u5bfe\u7b56\u3092\u8003\u3048\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9f\u306f\u300c\u76f4\u5e30\u7387\u304c\u9ad8\u3044\uff1d\u60aa\u3044\u30da\u30fc\u30b8\u300d\u3068\u4e00\u6982\u306b\u8a00\u3048\u308b\u308f\u3051\u3067\u306f\u306a\u304f\u3001<\/span><b>\u300c\u65e9\u3081\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u60a9\u307f\u3092\u89e3\u6c7a\u3057\u305f\u305f\u3081\u306b\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u300d<\/b><span style=\"font-weight: 400;\">\u3068\u3044\u3046\u826f\u3044\u30da\u30fc\u30b8\u3082\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u7406\u7531\u3092\u63a8\u6e2c\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u306a\u306e\u3060\u3002<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #205a97; border: solid 2px #3333;\"><strong><span style=\"color: #ffff00;\">\u76f4\u5e30\u7387<\/span><span style=\"color: #ffffff;\">\u304c\u9ad8\u3044\u6642\u306b\u8003\u3048\u3089\u308c\u308b\u539f\u56e0<\/span><\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"border: solid 2px #3333;\"><span style=\"color: #333399;\">\u2776<\/span> \u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3057<strong>\u7d0d\u5f97\u3057\u3066<\/strong>\u5e30\u3063\u3066\u3044\u308b<span style=\"font-size: 14px;\"><span style=\"font-size: 12px;\"><span style=\"color: #ff0000;\">\uff08\u826f\u3044\u539f\u56e0\uff09<\/span><br \/>\n<span style=\"font-size: 11pt; color: #333399;\">\u2777 <\/span>\u00a0<span style=\"font-size: 11pt;\">\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u306b<strong>\u30ba\u30ec<\/strong>\u304c\u3042\u308b<br \/>\n<span style=\"color: #333399;\">\u2778<\/span> <strong>\u66f8\u304d\u51fa\u3057<\/strong>\u304c\u9b45\u529b\u7684\u3067\u306a\u304f\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\u304c\u4f1d\u308f\u3063\u3066\u3044\u306a\u3044<br \/>\n<span style=\"color: #333399;\">\u2779<\/span> \u30da\u30fc\u30b8\u306e<strong>\u8aad\u307f\u8fbc\u307f\u6642\u9593<\/strong>\u304c\u9045\u3044<br \/>\n<span style=\"color: #333399;\">\u277a<\/span> <strong>\u30e2\u30d0\u30a4\u30eb<\/strong>\u304b\u3089\u8aad\u307f\u306b\u304f\u3044\uff08\u4f7f\u3044\u3065\u3089\u3044\uff09UX\u306b\u306a\u3063\u3066\u3044\u308b<br \/>\n<span style=\"color: #333399;\">\u277b<\/span> \u6b21\u306b\u8aad\u3080\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e<strong>\u9077\u79fb\u5148<\/strong>\u304c\u306a\u3044<br \/>\n<span style=\"color: #333399;\">\u277c<\/span> <strong>\u610f\u601d\u6c7a\u5b9a<\/strong>\u3055\u305b\u308b\u3060\u3051\u306e\u9b45\u529b\u304c\u306a\u3044<br \/>\n<span style=\"color: #333399;\">\u277d<\/span> \u7409\u5165\u5143\u3068\u30da\u30fc\u30b8\u306b<strong>\u30ae\u30e3\u30c3\u30d7<\/strong>\u304c\u3042\u308b<\/span><\/span><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\"><br \/>\n\u3055\u3089\u306b\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/bouncerate-withdrawalrate-42792.html\"><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3068\u96e2\u8131\u7387\u3068\u306f\uff1f\u898b\u308b\u3079\u304d\u30da\u30fc\u30b8\u3068\u6539\u5584\u65b9\u6cd5\u307e\u3067\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306e\u8a18\u4e8b\u3082\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h4><b>\u2777\u96e2\u8131\u7387\u304c\u9ad8\u3044\u30da\u30fc\u30b8\u3092\u628a\u63e1\u30fb\u5206\u6790\u3059\u308b<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u96e2\u8131\u7387\u3068\u306f\u3001<\/span><b>\u305d\u306e\u30da\u30fc\u30b8\u307e\u3067\u898b\u3066\u96e2\u8131\u3057\u305fPV\u304c\u3001\u305d\u306e\u30da\u30fc\u30b8\u3092\u898b\u305fPV\u306e\u3046\u3061\u306e\u3069\u306e\u304f\u3089\u3044\u306e\u5272\u5408\u304b\u3092\u793a\u3057\u305f\u3082\u306e<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002\u3064\u307e\u308a\u3001\u305d\u306e\u30da\u30fc\u30b8\u304b\u3089\u96e2\u8131\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u304b\u5c11\u306a\u3044\u304b\u304c\u5206\u304b\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30e6\u30fc\u30b6\u30fc\u306f\u5fc5\u305a\u3069\u3053\u304b\u3067\u96e2\u8131\u3059\u308b\u305f\u3081\u3001\u30da\u30fc\u30b8\u3054\u3068\u306e\u96e2\u8131\u7387\u3092\u6c17\u306b\u3057\u3059\u304e\u308b\u5fc5\u8981\u306f\u306a\u3044\u3002\u3057\u304b\u3057\u3001<\/span><span style=\"color: #ff0000;\"><b>CV\u306b\u8fd1\u3044\u30da\u30fc\u30b8\u306e\u96e2\u8131\u7387\u304c\u9ad8\u3044\u5834\u5408\u306f\u3001CV\u7387\u3092\u4e0b\u3052\u3066\u3044\u308b\u539f\u56e0\u304c\u96a0\u308c\u3066\u3044\u308b<\/b><\/span><span style=\"font-weight: 400;\">\u304b\u3082\u3057\u308c\u306a\u3044\u305f\u3081\u539f\u56e0\u3092\u8ffd\u7a76\u3059\u3079\u304d\u3067\u3042\u308b\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 3px #1350ab;\">\n<p><b><span style=\"color: #333399;\">\u96e2\u8131\u7387\u3092\u898b\u308b\u3079\u304d\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u8fd1\u3044\u30da\u30fc\u30b8\u300d\u306e\u4f8b<\/span><br \/>\n<\/b><span style=\"font-weight: 400;\">\u30fb\u8cc7\u6599\u8acb\u6c42\u30d5\u30a9\u30fc\u30e0\u306e\u5165\u529b\u753b\u9762\u30fb\u78ba\u8a8d\u753b\u9762\uff08\u9001\u4fe1\u5b8c\u4e86\u306e\u624b\u524d\uff09<br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fb\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30d5\u30a9\u30fc\u30e0\u306e\u5165\u529b\u753b\u9762\u30fb\u78ba\u8a8d\u753b\u9762\uff08\u9001\u4fe1\u5b8c\u4e86\u306e\u624b\u524d\uff09<br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fbEC\u30b5\u30a4\u30c8\u306b\u304a\u3051\u308b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30ab\u30fc\u30c8\u30fb\u6ce8\u6587\u78ba\u8a8d\u753b\u9762\uff08\u8cfc\u5165\u5b8c\u4e86\u306e\u624b\u524d\uff09<br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fb\u4f1a\u54e1\u767b\u9332\u30da\u30fc\u30b8\u306e\u5165\u529b\u753b\u9762\u30fb\u78ba\u8a8d\u753b\u9762\uff08\u767b\u9332\u5b8c\u4e86\u306e\u624b\u524d\uff09<br \/>\n<\/span><span style=\"font-weight: 400;\">\u30fb\u30da\u30fc\u30b8\u5185\u3092\u56de\u904a\u3057\u305f\u5f8c\u306eLP\u3084\u5546\u54c1\u30da\u30fc\u30b8<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u96e2\u8131\u7387\u304c\u9ad8\u3044\u5834\u5408\u306b\u8003\u3048\u3089\u308c\u308b\u539f\u56e0\u3068\u3057\u3066\u3001<\/span><b>\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u304c\u4f7f\u3044\u3065\u3089\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u4e0d\u5b89\u3092\u53d6\u308a\u9664\u3051\u3066\u3044\u306a\u3044\u3001\u610f\u601d\u6c7a\u5b9a\u3055\u305b\u308b\u3060\u3051\u306e\u9b45\u529b\u304c\u306a\u3044<\/b><span style=\"font-weight: 400;\">\u3053\u3068\u304c\u8003\u3048\u3089\u308c\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/bouncerate-withdrawalrate-42792.html\"><span style=\"font-weight: 400;\">\u76f4\u5e30\u7387\u3068\u96e2\u8131\u7387\u3068\u306f\uff1f\u898b\u308b\u3079\u304d\u30da\u30fc\u30b8\u3068\u6539\u5584\u65b9\u6cd5\u307e\u3067\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u306e\u8a18\u4e8b\u3082\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<h2><b>6. Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u6642\u306e\u30dd\u30a4\u30f3\u30c8<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u4eca\u5ea6\u306f\u3001<\/span><a href=\"https:\/\/search.google.com\/search-console\/welcome?hl=JA\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb<\/span><\/a><span style=\"font-weight: 400;\">\u3092\u7528\u3044\u3066\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u6642\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<h3><b>6-1. Google\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\u304c\u591a\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u628a\u63e1\u3059\u308b<\/b><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-11.png\" alt=\"Google Search Console\" width=\"1000\" height=\"763\" class=\"size-full wp-image-43736 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u6642\u306b\u307e\u305a\u898b\u3066\u6b32\u3057\u3044\u306e\u304c\u3001<\/span><b>\u300c\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u30b5\u30a4\u30c8\u306b\u6d41\u5165\u3057\u3066\u3044\u308b\u304b\u300d<\/b><span style=\"font-weight: 400;\">\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u7684\u306b\u306f\u3001\u300c\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u300c\u4e0a\u4f4d\u306e\u30af\u30a8\u30ea\u300d\u3092\u78ba\u8a8d\u3067\u304d\u308b\u3002\u30af\u30a8\u30ea\u3068\u306f\u3001Google\u691c\u7d22\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u5165\u529b\u3057\u305f\u8a9e\u53e5\u306e\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e0a\u4f4d\u306e\u30af\u30a8\u30ea\u3092\u898b\u308b\u3053\u3068\u3067\u3001\u5b9f\u969b\u306b\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u3093\u306a\u8a00\u8449\u3092Google\u691c\u7d22\u306b\u5165\u529b\u3057\u3066\u3044\u308b\u306e\u304b\u304c\u5206\u304b\u308b\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u518d\u78ba\u8a8d\u3057\u305f\u308a\u3001\u60f3\u5b9a\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u30cb\u30fc\u30ba\u3092\u767a\u6398\u3057\u305f\u308a\u3067\u304d\u308b\u3060\u308d\u3046\u3002<\/span><\/p>\n<h3><b>6-2. \u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306eCTR\u3092\u628a\u63e1\u30fb\u6539\u5584\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u306f\u3001\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\uff08\u30af\u30a8\u30ea\uff09\u306eCTR\u3082\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002CTR\u306f\u300c\u30af\u30ea\u30c3\u30af\u6570\u00f7\u8868\u793a\u56de\u6570\u300d\u306e\u3053\u3068\u3067\u3001\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u305f\u3042\u306a\u305f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c<\/span><b>\u5b9f\u969b\u3069\u306e\u304f\u3089\u3044\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u304b<\/b><span style=\"font-weight: 400;\">\u3092\u793a\u3057\u3066\u3044\u308b\u3002<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-12.png\" alt=\"Google Search Console\" width=\"804\" height=\"540\" class=\"size-full wp-image-43737 aligncenter\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u30011000\u56de\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u306e\u306b50\u56de\u3057\u304b\u30af\u30ea\u30c3\u30af\u3055\u308c\u3066\u3044\u306a\u3044\u8a18\u4e8b\u3068\u3001100\u56de\u3057\u304b\u8868\u793a\u3055\u308c\u3066\u3044\u306a\u3044\u306e\u306b50\u56de\u30af\u30ea\u30c3\u30af\u3055\u308c\u3066\u3044\u308b\u8a18\u4e8b\u3067\u306f\u3001\u5f8c\u8005\u306e\u65b9\u304cCTR\u304c\u9ad8\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CTR\u304c\u4f4e\u3044\u5834\u5408\uff08\u7279\u306b\u63b2\u8f09\u9806\u4f4d\u306f\u4e0a\u4f4d\u306a\u306e\u306bCTR\u304c\u4f4e\u3044\u5834\u5408\uff09\u3001\u300c\u30bf\u30a4\u30c8\u30eb\u304c\u9b45\u529b\u7684\u3067\u306f\u306a\u3044\u300d\u306a\u3069\u306e\u539f\u56e0\u304c\u8003\u3048\u3089\u308c\u308b\u3002<\/span><\/p>\n<h3><b>6-3. \u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u63b2\u8f09\u9806\u4f4d\u3092\u628a\u63e1\u30fb\u6539\u5584\u3059\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u540c\u69d8\u306b\u3001\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\uff08\u30af\u30a8\u30ea\uff09\u306e\u63b2\u8f09\u9806\u4f4d\u3082\u78ba\u8a8d\u3057\u3066\u3044\u3053\u3046\u3002\u63b2\u8f09\u9806\u4f4d\u306f\u3001\u691c\u7d22\u7d50\u679c\u3067\u4f55\u756a\u76ee\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u8868\u3057\u3066\u3044\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u300c\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u300d\u3068\u3044\u3046\u30af\u30a8\u30ea\u306e\u63b2\u8f09\u9806\u4f4d\u304c\u300c2.7\u300d\u306e\u5834\u5408\u3001\u6307\u5b9a\u3057\u305f\u671f\u9593\u4e2d\u306e\u691c\u7d22\u9806\u4f4d\u304c\u5e73\u57472.7\u4f4d\u3060\u3063\u305f\u3053\u3068\u304c\u5206\u304b\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30af\u30ea\u30c3\u30af\u6570\u30fb\u8868\u793a\u56de\u6570\u30fbCTR\u304c\u9ad8\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\uff08\u30af\u30a8\u30ea\uff09\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u8fd1\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u4e2d\u304b\u3089\u63b2\u8f09\u9806\u4f4d\u3092\u6539\u5584\u3057\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u9078\u5b9a\u3057\u3001\u30ea\u30e9\u30a4\u30c8\u5bfe\u8c61\u306b\u3059\u308b\u3068\u826f\u3044\u3060\u308d\u3046\u3002<\/span><\/p>\n<h2><b>7. \u672c\u683c\u7684\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3046\u306a\u3089\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u3088\u3046<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u307e\u3067\u306f\u3001\u521d\u3081\u3066\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3046\u65b9\u5411\u3051\u306b\u300c\u3068\u308a\u3042\u3048\u305a\u4f55\u3092\u898b\u305f\u3089\u826f\u3044\u304b\u300d\u3092\u89e3\u8aac\u3057\u3066\u304d\u305f\u3002\u3053\u3053\u304b\u3089\u306f\u3001\u672c\u683c\u7684\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3046\u5834\u5408\u306b\u6e96\u5099\u3059\u3079\u304d\u3053\u3068\u3092\u8aac\u660e\u3057\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u672c\u683c\u7684\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3046\u306a\u3089\u3070\u3001\u5177\u4f53\u7684\u306a\u76ee\u6a19\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3042\u308b\u3002\u3055\u3089\u306b\u3044\u3046\u3068\u3001\u6700\u7d42\u7684\u306a\u4f53\u5236\u76ee\u6a19\u3067\u3042\u308b\u300cKGI\u300d\u3068\u3001\u4e2d\u9593\u76ee\u6a19\u3068\u306a\u308b\u300cKPI\u300d\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><b>7-1. \u6700\u7d42\u7684\u306a\u76ee\u6a19\uff08KGI\uff09\u3092\u5b9a\u3081\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">KGI\uff08Key Goal Indicator\uff09\u3068\u306f\u3001\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\u306e\u3053\u3068\u3067\u3001\u6700\u7d42\u76ee\u6a19\u304c\u9054\u6210\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u8a08\u6e2c\u3059\u308b\u6307\u6a19\u3092\u6307\u3059\u3002\u305d\u3057\u3066\u3001\u6700\u7d42\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u8907\u6570\u306e\u4e2d\u9593\u76ee\u6a19\u304c\u3001\u6b21\u306b\u89e3\u8aac\u3059\u308b\u300cKPI\u300d\u3067\u3042\u308b\u3002<\/span><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/lucy.ne.jp\/bazubu\/wp-content\/uploads\/2022\/09\/access-analysis-13.png\" alt=\"\u9054\u6210\u306e\u305f\u3081\u306e\u4eee\u8aac\u3000\u65b0\u898f\u8a18\u4e8b\u309250\u4ef6\u30a2\u30c3\u30d7\" width=\"646\" height=\"579\" class=\"size-full wp-image-43738 aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">KGI\u306b\u306f\u3001\u66d6\u6627\u306a\u6307\u6a19\u3067\u306f\u306a\u304f\u5177\u4f53\u7684\u306a\u6570\u5024\u3068\u671f\u9650\u3092\u8a2d\u5b9a\u3057\u3088\u3046\u3002\u4f8b\u3048\u3070\u3001\u4e8b\u696d\u5168\u4f53\u3067\u8a2d\u5b9a\u3059\u308bKGI\u306a\u3089\u300c1\u5e74\u5f8c\u307e\u3067\u306b\u58f2\u4e0a\u9ad8\u30921\u5104\u5186\u306b\u3059\u308b\u300d\u3001\u30b5\u30a4\u30c8\u904b\u55b6\u306e\u4e2d\u3067\u8a2d\u5b9a\u3059\u308b\u306a\u3089\u300c\u6708\u9593\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3092100\u4ef6\u53d6\u308b\u300d\u306a\u3069\u3092KGI\u306b\u8a2d\u5b9a\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u5177\u4f53\u7684\u304b\u3064\u73fe\u5b9f\u7684\u306a\u6570\u5024\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b<\/b><span style=\"font-weight: 400;\">\u306e\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><b>7-2. \u4e2d\u9593\u306e\u76ee\u6a19\uff08KPI\uff09\u3092\u5b9a\u3081\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">KGI\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u6b21\u306f\u305d\u306eKGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u76ee\u6a19\u3068\u3057\u3066\u3001KPI\uff08Key Performance Indicator\uff09\u3092\u8a2d\u5b9a\u3057\u3088\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070KGI\u304c\u300c\u6708\u9593\u306e\u554f\u3044\u5408\u308f\u305b\u6570\u3092100\u4ef6\u7372\u5f97\u3059\u308b\u300d\u306a\u3089\u3001\u305d\u308c\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306eKPI\u3068\u3057\u3066<\/span><b>\u300c\u6708\u9593PV\u30671\u4e07PV\u3092\u9054\u6210\u3059\u308b\u300d\u300cCV\u7387\u30920.1%\u304b\u30890.2%\u306b\u30a2\u30c3\u30d7\u3055\u305b\u308b\u300d<\/b><span style=\"font-weight: 400;\">\u306a\u3069\u3092\u8a2d\u5b9a\u3059\u308b\u3002\u3053\u3053\u3067\u3082\u3001\u671f\u9593\u3092\u6c7a\u3081\u3066\u5177\u4f53\u7684\u304b\u3064\u73fe\u5b9f\u7684\u306a\u6570\u5024\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u3088\u3046\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 3px #1350ab;\">\n<p><span style=\"font-weight: 400;\">\u306a\u304a\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u30d5\u30a7\u30fc\u30ba\u306b\u3088\u3063\u3066\u76ee\u6a19\u3068\u3059\u3079\u304dKPI\u306e\u6027\u8cea\u304c\u5909\u308f\u3063\u3066\u304f\u308b\u3002\u4f8b\u3048\u3070<\/span><b>\u30e1\u30c7\u30a3\u30a2\u7acb\u3061\u4e0a\u3052\u671f\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u6570\u3084\u30af\u30ed\u30fc\u30e9\u30fc\u306e\u5de1\u56de\u6570\u306b\u3053\u3060\u308f\u3063\u305f\u65b9\u304c\u826f\u3044<\/b><span style=\"font-weight: 400;\">\u3057\u3001\u9577\u671f\u7684\u306b\u8003\u3048\u308b\u306a\u3089\u6307\u540d\u691c\u7d22\u6570\u3084\u88ab\u30ea\u30f3\u30af\u6570\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u300c<\/span><a href=\"https:\/\/lucy.ne.jp\/bazubu\/contentmarketing-kpi-40630.html\"><span style=\"font-weight: 400;\">\u52b9\u7387\u7684\u306b\u6700\u5927\u306e\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u8a2d\u8a08<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3082\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/span><\/p>\n<\/div>\n<h3><b>7-3. \u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306b\u5fc5\u8981\u306a\u65bd\u7b56\u3092\u8003\u3048\u308b<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u5177\u4f53\u7684\u306aKGI\u304a\u3088\u3073KPI\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u76ee\u7684\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4eee\u8aac\u3092\u7acb\u3066\u3001\u5fc5\u8981\u306a\u65bd\u7b56\u3092\u8003\u3048\u3088\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001PV\uff08\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\uff09\u3092\u5897\u3084\u3059\u305f\u3081\u306b\u3001\u300c\u65b0\u898f\u8a18\u4e8b\u309250\u672c\u30a2\u30c3\u30d7\u3059\u308b\u300d\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u5e83\u544a\u3092\u51fa\u7a3f\u3059\u308b\u300d\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u8a08\u753b\u306b\u843d\u3068\u3057\u8fbc\u3093\u3067\u3044\u3053\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u65bd\u7b56\u5b9f\u884c\u5f8c\u306b\u306f\u3057\u3063\u304b\u308a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3044\u3001<\/span><b>\u4eee\u8aac\u306e\u901a\u308a\u306b\u76ee\u6a19\u3092\u9054\u6210\u3067\u304d\u305d\u3046\u304b\u3001\u65bd\u7b56\u5b9f\u884c\u524d\u3068\u6bd4\u8f03\u3057\u3066\u52b9\u679c\u306f\u51fa\u3066\u3044\u308b\u304b<\/b><span style=\"font-weight: 400;\">\u306a\u3069\u3092\u691c\u8a3c\u30fb\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3042\u308b\u3002<\/span><\/p>\n<h2 id=\"i8\"><b>8. \u5fc5\u8981\u306b\u5fdc\u3058\u3066\u4ed6\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u4f75\u7528\u3057\u3088\u3046<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30fbGoogle\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3060\u3051\u3067\u3082\u3001\u30b5\u30a4\u30c8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5341\u5206\u306b\u78ba\u8a8d\u3067\u304d\u308b\u3002\u3057\u304b\u3057\u3001\u3055\u3089\u306b\u8a73\u3057\u304f\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u884c\u3044\u305f\u3044\u306a\u3089\u3070\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u306a\u3069\u306e\u4ed6\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3082\u4f75\u7528\u3059\u308b\u306e\u3082\u304a\u3059\u3059\u3081\u3060\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u4f7f\u3044\u3053\u306a\u3059\u306e\u304c\u5927\u5909\u300d\u3068\u611f\u3058\u308b\u5834\u5408\u306b\u306f\u3001<\/span><b>\u81ea\u52d5\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304f\u308c\u308b\u30b5\u30fc\u30d3\u30b9\u3092\u6d3b\u7528<\/b><span style=\"font-weight: 400;\">\u3059\u308b\u306e\u3082\u826f\u3044\u3060\u308d\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6982\u8981\u3092\u89e3\u8aac\u3059\u308b\u306e\u3067\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5c0e\u5165\u3057\u3066\u307f\u308b\u3068\u826f\u3044\u3060\u308d\u3046\u3002<\/span><\/p>\n<h3><b>8-1. \u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u8272\u3067\u53ef\u8996\u5316\u3057\u3001\u8996\u899a\u7684\u306b\u628a\u63e1\u3067\u304d\u308b\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3060\u3002\u30b5\u30fc\u30e2\u30b0\u30e9\u30d5\u30a3\u30fc\u306e\u3088\u3046\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u719f\u8aad\u3057\u305f\u30a8\u30ea\u30a2\u3084\u30af\u30ea\u30c3\u30af\u3057\u305f\u4f4d\u7f6e\u3092\u8272\u3067\u53ef\u8996\u5316\u3057\u3066\u304f\u308c\u308b\u3002<\/span><\/p>\n<p><b>\u30da\u30fc\u30b8\u306e\u7cbe\u8aad\u7387\uff08\u3058\u3063\u304f\u308a\u8aad\u3093\u3060\u4eba\u306e\u5272\u5408\uff09\u3084\u8aad\u4e86\u7387\uff08\u6700\u5f8c\u307e\u3067\u8aad\u3093\u3060\u4eba\u306e\u5272\u5408\uff09\u3082\u5206\u304b\u308b<\/b><span style=\"font-weight: 400;\">\u305f\u3081\u3001\u6539\u5584\u3059\u3079\u304d\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6d17\u3044\u51fa\u3057\u3084\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u306e\u767a\u898b\u306b\u6d3b\u7528\u3067\u304d\u308b\u3060\u308d\u3046\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 3px #1350ab;\">\n<p><span style=\"font-size: 18px; color: #333399;\"><b>\u304a\u3059\u3059\u3081\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb<\/b><\/span><\/p>\n<p><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/clarity.microsoft.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Clarity<\/span><\/a><span style=\"font-weight: 400;\">\uff08Microsoft\u63d0\u4f9b\u306e\u7121\u6599\u30c4\u30fc\u30eb\uff09<br \/>\n<\/span><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/userheat.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">User Heat<\/span><\/a><span style=\"font-weight: 400;\">\uff08\u6708\u959330\u4e07PV\u307e\u3067\u7121\u6599\uff09<br \/>\n<\/span><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/mouseflow-jp.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Mouseflow<\/span><\/a><span style=\"font-weight: 400;\">\uff08\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u30ea\u30d7\u30ec\u30a4\u3067\u304d\u308b\uff09<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u203b\u306a\u304a\u3001\u8aad\u4e86\u7387\u3060\u3051\u306a\u3089Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u300c\u30b9\u30af\u30ed\u30fc\u30eb\u8ddd\u96e2\u30c8\u30ea\u30ac\u30fc\u300d\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3082\u8a08\u6e2c\u3067\u304d\u308b\u306e\u3067\u6d3b\u7528\u3057\u3066\u307f\u3088\u3046\u3002<\/span><\/p>\n<h3><b>8-2. Google\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3057\u3066\u4f7f\u3048\u308b\u300cSEO\u5206\u6790\u30c4\u30fc\u30eb\u300d<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u6a5f\u80fd\u304c\u591a\u304f\u3001\u4f7f\u3046\u5074\u304c\u80fd\u52d5\u7684\u306b\u898b\u305f\u3044\u6307\u6a19\u3092\u78ba\u8a8d\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001<\/span><b>\u300c\u4f7f\u3044\u3053\u306a\u3059\u306e\u304c\u5927\u5909\u300d\u3068\u611f\u3058\u308b\u521d\u5fc3\u8005\u306e\u4f01\u696d\u62c5\u5f53\u8005<\/b><span style=\"font-weight: 400;\">\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3093\u306a\u65b9\u306b\u306f\u3001Google\u63d0\u4f9b\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3057\u3066\u4f7f\u3048\u308b\u300cSEO\u5206\u6790\u30c4\u30fc\u30eb\u300d\u304c\u304a\u3059\u3059\u3081\u3060\u3002<\/span><\/p>\n<div class=\"attention a-1\" style=\"border: solid 3px #1350ab;\">\n<p><span style=\"font-size: 18px; color: #333399;\"><b>Google\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3067\u304d\u308bSEO\u5206\u6790\u30c4\u30fc\u30eb<\/b><\/span><\/p>\n<p><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/faro-report.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">FARO REPORT<\/span><\/a><span style=\"font-weight: 400;\">\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30fb\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u9023\u643a\uff09<br \/>\n<\/span><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/www.garepo.jp\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">GArepo<\/span><\/a><span style=\"font-weight: 400;\">\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u9023\u643a\uff09<br \/>\n<\/span><span style=\"font-size: 12px;\">\u25cf<\/span> <a href=\"https:\/\/wacul-ai.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">AI analyst<\/span><\/a><span style=\"font-weight: 400;\">\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u9023\u643a\uff09<\/span><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u3069\u306e\u30c4\u30fc\u30eb\u3082\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3084\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u9023\u643a\u3057\u3001<\/span><b>\u81ea\u52d5\u3067\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304f\u308c\u308b<\/b><span style=\"font-weight: 400;\">\u3002\u300c\u3069\u3053\u3092\u898b\u308c\u3070\u3044\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u300d\u300c\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306b\u6642\u9593\u3092\u304b\u3051\u305f\u304f\u306a\u3044\u300d\u3068\u3044\u3046\u65b9\u306f\u5c0e\u5165\u3092\u691c\u8a0e\u3057\u3066\u307f\u3066\u306f\u3044\u304b\u304c\u3060\u308d\u3046\u304b\u3002<\/span><\/p>\n<h2><b>\u307e\u3068\u3081<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u300c\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u4f55\u304b\u300d\u306b\u3064\u3044\u3066\u521d\u5fc3\u8005\u306b\u3082\u5206\u304b\u308b\u3088\u3046\u4e01\u5be7\u306b\u89e3\u8aac\u3057\u3066\u304d\u305f\u3002\u6700\u5f8c\u306b\u8a18\u4e8b\u306e\u5185\u5bb9\u3092\u7c21\u5358\u306b\u632f\u308a\u8fd4\u3063\u3066\u307f\u3088\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u3001<\/span><b>\u81ea\u793e\u904b\u55b6\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u5c65\u6b74\uff08\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\uff09\u3092\u8abf\u3079\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u884c\u52d5\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068<\/b><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u7279\u5fb4\u3092\u628a\u63e1\u3067\u304d\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b5\u30a4\u30c8\u306e\u73fe\u72b6\u3084\u554f\u984c\u70b9\u3092\u767a\u898b\u3067\u304d\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u60c5\u5831\u3092\u767a\u898b\u3067\u304d\u308b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5b9f\u65bd\u65bd\u7b56\u306e\u52b9\u679c\u3092\u691c\u8a3c\u3067\u304d\u308b\uff08\u671f\u9593\u6bd4\u8f03\uff09<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">&#x27a1;\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30b5\u30a4\u30c8\u6539\u5584\u306b\u6d3b\u7528\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305f\u304f\u3055\u3093\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u304c\u4e16\u306e\u4e2d\u306b\u306f\u3042\u308b\u304c\u3001\u6700\u521d\u306f<\/span><b><span style=\"color: #ff0000;\">\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3068\u300cGoogle\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u300d\u3092\u4f7f\u3048\u3070OK<\/span><\/b><span style=\"font-weight: 400;\">\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u4ed6\u306e\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3082\u4f75\u7528\u3059\u308b\u3068\u3001\u3055\u3089\u306b\u30b5\u30a4\u30c8\u6539\u5584\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3060\u308d\u3046\u3002KGI\u30fbKPI\u3092\u3057\u3063\u304b\u308a\u8a2d\u5b9a\u3057\u305f\u4e0a\u3067\u3001\u76ee\u6a19\u306e\u9032\u6357\u7387\u3092\u78ba\u8a8d\u3057\u306a\u304c\u3089\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3092\u9032\u3081\u3066\u3044\u3053\u3046\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u306f\u3001\u81ea\u793e\u904b\u55b6\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u5c65\u6b74\uff08\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\uff09\u3092\u8abf\u3079\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u884c\u52d5\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3092\u3044\u3046\u3002 Google\u304c\u7121\u6599\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u306e\u304c\u4e00\u822c\u7684\u3060\u304c\u3001\u4ed6\u306b\u3082SEO\u4f1a\u793e\u304c\u6709\u511f\u3067\u63d0\u4f9b\u3057 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43722,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"acf":[],"_links":{"self":[{"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/posts\/43713"}],"collection":[{"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/comments?post=43713"}],"version-history":[{"count":20,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/posts\/43713\/revisions"}],"predecessor-version":[{"id":50657,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/posts\/43713\/revisions\/50657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/media\/43722"}],"wp:attachment":[{"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/media?parent=43713"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lucy.ne.jp\/bazubu\/wp-json\/wp\/v2\/categories?post=43713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}